Affiliate Program News
LynxBet builds on impressive launch with new affiliate program
Immersive brand partners with MyAffiliates and aims to build close relationships with affiliates
Immersive casino and sportsbook brand LynxBet, powered by the ambitious iGaming start-up JNS Gaming, has unveiled its new affiliate program to support the operator’s successful launch and deliver even further engagement.
LynxBet Affiliates allows the industry’s newest operator to promote its innovative offering across its target markets of South America, Canada, Japan and Asia through a wide range of affiliates. It aims to deliver a high-quality service with a personalised approach to each partner, providing affiliates with all the necessary content, tools and support required to achieve impressive results for both parties.
The new affiliate program will be spearheaded by David Shaw, a highly experienced industry executive with a track record of delivering sustained growth in the affiliate space.
In addition, the challenger brand has partnered with iGaming marketing consultancy firm TAG Media, which has a solid reputation for producing strong ROI through affiliate acquisition and relationship management services.
David Shaw, Head of LynxBet Affiliates, said: “Following a strong launch that saw LynxBet attract interest from all aspects of the global gaming industry, we’re delighted to unveil LynxBet Affiliates as we begin the next phase of our exciting journey.
“Crucially, this isn’t just another affiliate program. The LynxBet platform offers a unique experience that is already enjoyed by players worldwide. With an extremely generous commission scheme, our affiliate partners will see an increase in earnings from day one.
“The combination of an immersive online casino and sportsbook, with a world-class service is sure to pique the interest of affiliates, particularly those that are keen to promote an interesting and captivating operator brand like no other.”
LynxBet Affiliates aims to share the same philosophy of innovation and exceptionally digital-savvy service that JNS Gaming has exhibited through the LynxBet brand.
The brand offers a highly immersive iGaming experience through an intuitively designed website, inspired heavily by the growing importance of the metaverse in the digital space. The brand effectively utilises escapism, vibrancy and animations for a perfect combination of fun and a responsible gaming experience across casino, sports betting, lottery and bingo. This is further aided by the brand’s charming mascot, the Lucky Lynx, who features prominently across the online platform.
LynxBet operates under an Isle of Man Gaming licence and is fully committed to responsible play, providing accessible self-exclusion and time-out facilities, as well as deposit, wager and loss limits.
Affiliate Program News
Omni Casino Launches Convert Stars Affiliate Program, Targeting Streamers and Influencers in the iGaming Space
Omni Casino (omnicasino.com), a legendary iGaming brand operating globally since 1997, proudly announces the launch of its new affiliate program, Convert Stars (www.convertstars.com), powered by Mexos affiliate software.
According to Matthew Kelemen, CEO of Omni Casino, “Mexos has been a premier supplier of iGaming Affiliate software for over a decade and their seamless integration with Omni Casino’s IMS back office, powered by Playtech, made them the perfect choice for our new Affiliate Program.”
Operating under new ownership since 2024, the newly released Convert Stars Online Casino Affiliate Program is just the start of the next era of creating the most engaging and immersive gaming experiences at Omni Casino. Under executive gaming leadership that spans over 30 years of worldwide online and Las Vegas land-based gaming experience, Convert Stars Affiliate Program aims to foster Omni Casino’s 27-year history to a new peak of gaming innovation and membership growth.
The Convert Stars Affiliate Program offers these key features:
- Flexible commission structures: CPA, CPL, CPM, PPC, and up to 40% revenue share.
- No negative carryover which ensures affiliates start fresh every month.
- Geo-targeted landing pages and exclusive content tailored for high conversions.
- Special partnerships with Streamers and Influencers on social media platforms.
In a forward-thinking move, Convert Stars is among the first to actively engage with influencers and streamers on platforms like Twitch, YouTube, Kick, Tik Tok, Facebook and Instagram, tapping into the next wave of gaming entertainment and driving powerful player engagement beyond traditional online casino Affiliate partnerships.
Kelemen explains; “We believe that Streamers and Influencers bring to life the excitement of virtual online gaming with the real-life thrills and anticipation of gaming. Over the years, streaming content by these marketing stars has been a driving force to affirm that players do win and that players who win are real people. With in-depth reporting, analytics, and ad targeting functionality, Streamers and Influencers will have the insights they need to maximize Omni Casino player acquisitions and conversions as a member of the Convert Stars Affiliate Program.”
Dedicated to promoting responsible gambling by offering various tools to help players set limits and manage their gaming habits, Omni Casino provides a state-of-the-art online casino offering live dealer and online games to players over the age of 18 in over 45 markets globally. Delivery focused, players have the choice to play by Mobile, Desktop, or Download versions of the casino.
The online casino boasts over 600 video slots along with a wide range of online table games such as blackjack, roulette and over 100 live dealer games. As a fully licensed and regulated establishment, Omni Casino has been granted licenses by the biggest TV and Movie studios. Hits such as ROCKY®, Grease®, The Deadliest Catch®, Gold Rush®, Gladiator®, The Walking Dead® and many more can be played.
Omni Casino features enticing player promotions, including a massive $2,000 welcome package for new players which propels conversions for Convert Stars Affiliates. After registration, new players can claim a bonus amount of their choosing on their first five deposits made on new accounts by paying with any currency and playing on a USD, EUR, CAD, GBP, AUD or ZAR gaming account.
ReferOn, a state-of-the-art affiliate program management system, is pleased to sign an affiliate agreement with Don.ro, Soft2Bet’s newest B2C brand, launched in Romania last year. This strategic partnership will see Don.ro use ReferOn’s advanced data analytics and affiliate program management tool to optimise marketing efforts.
Alexia Gauci, B2B Sales Manager at ReferOn, commented, “We are delighted to join forces with Don.ro, a brand that is the epitome of innovation and quality in the online gaming sector. By integrating our sophisticated partner management system, we aim to expand Don.ro’s marketing capabilities, giving them the tools they need to achieve exceptional growth and success in the Romanian market.”
Peter Smith, Business Unit Manager of Don.ro highlighted: “Partnering with ReferOn is a strategic move to maximise our reach and engagement in the Romanian market. ReferOn’s advanced partner management system will allow us to optimise our marketing efforts and provide a seamless experience for our partners, ultimately benefiting our players through better offers and promotions.”
The partnership between ReferOn and Don.ro signifies a new era for online gaming and affiliate marketing in Romania. By combining ReferOn’s advanced affiliate management technology with Don.ro’s innovative gaming platform, both companies are poised to set new benchmarks in the industry and deliver unparalleled experiences to players and affiliates alike.
The ReferOn team recently celebrated an eventful 12 months since launch. The EGR B2B Awards 2024 recognized the system in the Affiliate Software Supplier and Software Rising Star categories. It was also nominated as the second favorite in the Rising Star Provider category at the Affpapa iGaming Awards 2024.
Digitain’s Centrivo provides an affiliate software platform that allows its operator partners advanced solutions for complete and targeted affiliate marketing campaigns.
Digitain, a global leader in Sportsbook and iGaming solutions, expanded its award-winning technology with the release of its Centrivo Affiliate platform.
The introduction of the Centrivo Affiliate platform enables operators to expand their new player acquisition marketing, retention, and reactivation for a complete, seamless solution that includes the creation, tracking, and reporting of affiliate marketing campaigns.Edmond Ghulyan, Digitain’s Group Chief Strategy Officer / Chief of Cen
trivo Product, said: “We continue to innovate our platform for iGaming partner operators, so that operators can create promotional campaigns for acquisition, retention, reactivation, that delivers player engagement and revenue growth.
The Centrivo Affiliate platform, is intuitive and can be customised to meet the operator’s unique requirements, offering various commission models, redirection automation, tracking optimisation and comprehensive reporting capabilities. Our platform allows you to set up and launch your affiliate marketing program with a single click, guaranteeing maximum exposure and player engagement during high-profile events.
Statutory levy affiliate reaction
Below the latest reaction from QiH Group CEO Jamie Walters on the UK government’s statutory levy announcement: Jamie Walters,...
Rightlander and RavenTrack Partner to Boost Affiliate Marketing Compliance and Advertising Opportunities
Leading iGaming compliance and tracking platforms unite to bolster affiliate marketing integrity. Rightlander, a leading provider of marketing compliance...
Raise your Game with BoostBox by MyAffiliates: a new AI-Driven must-have iGaming Affiliate ace, for instant wins and real results
Jackpots just got closer for iGaming affiliate marketers with the launch of BoostBox by MyAffiliates — a new AI-driven...
Game Lounge Acquires Two Kings Consultants B.V., Owner of Leading Dutch iGaming Affiliate Meneer Casino
Game Lounge, a leading iGaming affiliate company, announced the acquisition of Two Kings Consultants B.V., the owner and operator...
ReferOn Partners With Italy’s MicroGame to Boost Affiliate Marketing in the Region
ReferOn, the state-of-the-art affiliate management system, announces its strategic partnership with MicroGame, Italy’s leading iGaming provider. MicroGame is Italy’s...
NetRefer to Showcase CoPilot AI at SiGMA Malta 2024
Earlier this year at iGB London, NetRefer, a leading provider in affiliate marketing platforms, introduced its groundbreaking AI solution,...
Omni Casino Launches Convert Stars Affiliate Program, Targeting Streamers and Influencers in the iGaming Space
Omni Casino (omnicasino.com), a legendary iGaming brand operating globally since 1997, proudly announces the launch of its new affiliate...
Online Slots beyond 2024: What does the future bring?
As we move beyond 2024, the online gambling world is set to evolve rapidly, and slots online are no exception....
How live streaming impacts sports betting
The rise of live streaming has significantly impacted the world of Sports betting, offering bettors new ways to engage with...
ClickOut Media prepare for ‘monstrous’ edition of iGB Affiliate Barcelona as registrations show 86.7% uplift
With the volume of registrations for iGB Affiliate tracking nearly 87% ahead of the same stage last year Neil...
