Connect with us

News

Checkd Dev Launches New Affiliate-Focused AdTech Product Powered by BRUNO Platform

Published

on

Checkd Dev Launches New Affiliate-Focused AdTech Product Powered by BRUNO Platform

 

Checkd Dev, part of the award-winning Checkd Group, has unveiled a cutting-edge addition to its suite of betting technology solutions, a new Ad Tech Carousel, which aims to provide media owners and affiliates with increased Click Through Rates. The solution is powered by its proprietary and purpose-built, industry-leading platform: BRUNO.
The new product merges several affiliate features from the Checkd BRUNO platform; combining Checkd Dev’s Automated Betting Solution with its proven Smart Acca technology, but with a clear focus on the affiliate landscape. Building on its recent B2B momentum with operators, Checkd Dev is now delivering significant innovation to the affiliate market.

 

An All-in-One, Contextually Powered Ad Unit
At its core, the new AdTech solution delivers contextually relevant, curated, betting opportunities, dynamically embedded within a single ad unit. This modular format offers:
  • Seamless integration of sign-up offers, bonuses, promotions, and ambassador-led bets
  • A streamlined back end powered by Checkd’s Automated Betting Solution CMS, enabling affiliates to easily configure and control the full content proposition
  • A tailored, user-centric experience that boosts engagement and monetisation potential which is based on many years of Checkd’s learnings within the ultra-competitive UK affiliate landscape

 

Live with talkSPORT.com — Proven Performance
The product was launched in collaboration with talkSPORT.com, part of the News UK group. Checkd Dev has drawn on extensive insight from its Betting Hub community and a longstanding partnership with the talkSPORT betting team to iterate and refine the offering.
The results show a significant uplift in click-through rate (CTR) for TalkSPORT BET, which Checkd believes can be improved further to become industry-leading. The trial to date has been football-focused, across a wide range of events including the Premier League, Championship, and major European and international football competitions.

 

Executive Endorsements
Andrew Grimshaw, Commercial Director at Checkd Dev, commented: “We’ve once again taken a strategic look at market pain points and delivered a product that makes life easier and more profitable for media owners and affiliates working with major bookmakers.”
He continued: “We’ve already proven success in the UK, and working with other valued clients, we’re beginning to replicate results across multiple international markets. This product has strong global potential too.”
Gareth Williams, Betting & Gaming Director at talkSPORT BET, added: “Working with Checkd over the years has been incredibly rewarding. They understand the betting landscape intimately and are pretty relentless in their pursuit of solutions that help simplify and elevate partnerships between media owners and operators.”
Continue Reading
Advertisement 728x90 banner available here
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

News

MightyTips launches snappy Football Tips format for casual and pro bettors alike

Published

on

MightyTips launches snappy Football Tips format for casual and pro bettors alike

 

MightyTips unveils a major product update — Football Tips, a dynamic new feature that delivers fast, curated football betting advice tailored for today’s users.

MightyTips is a leading platform dedicated to helping sports bettors make smarter decisions through in-depth sportsbook reviews, up-to-date bonus offers, expert betting blogs, and insightful match previews. While offering a wide range of content for bettors at all levels, the platform’s core focus has always been on delivering accurate predictions empowering users to place educated bets.

But as digital habits shift and the need for actionable insights grows, the platform is stepping into a new chapter. Football Tips are built to meet users where they are — with lighter, faster, and more personalised content that enhances the betting experience.

Ivo Osis, Product Owner at MightyTips, said: “This launch represents a major evolution in how MightyTips serves its audience. With Football Tips, we’re opening up our platform to casual and pro bettors alike, providing smarter insights in a more scalable format, driven to improve user experience and frictionless journey through the world of football betting.”

Key features of Football Tips:

  • Match of the Day highlight – instantly find the most important game to bet on, hand-selected by expert analysts
  • Quick match briefs – save time with short, insightful tips written by trusted football authors
  • Tipsters’ stats on every tip – check each tipster’s accuracy to build transparency and trust
  • My Saved Choice feature – save favourite tips and revisit them anytime
  • More matches, more options – explore tips beyond just predictions and expect other sports coming soon, such as tennis and cricket
  • Easy navigation by tip type – find exactly what you’re looking for, whether it’s 1X2, BTTS, or Over/Under tips, all one click away

This new format enhances usability, increases engagement, and broadens access to MightyTips’ expert content. It’s part of a wider strategy to modernise content delivery across sports and improve the overall user journey

Continue Reading

News

Mikael Strunge is appointed as the new President and CEO of ACROUD

Published

on

Mikael Strunge is appointed as the new President and CEO of ACROUD

 

The board of directors of ACROUD AB has appointed Mikael Strunge as the new President and CEO of Acroud. Mikael Strunge, born in 1981, has worked within Acroud for four years in various roles in different parts of the company, most recently as COO. Mikael Strunge succeeds Robert Andersson.

“On behalf of the Board, I would like to thank Robert Andersson for his leadership and contributions over the past years. We are pleased to appoint Mikael Strunge as our new President and CEO. Mikael brings deep operational insight and a clear strategic vision, and we are confident that under his leadership, Acroud will enter its next phase of growth and innovation”, says Morten Marcussen, Chairman of Acroud.

“The last 4 years at Acroud has been a rollercoaster of emotions and results. I am proud to accept this appointment from the board and look forward to start the implementation of the company’s new strategic framework”, says Mikael Strunge, new President and CEO of Acroud.

Biography of Mikael Strunge

Mikael Strunge is 44 years old and has worked within Acroud for over four years, most recently as COO of Acroud, being responsible for the day-to-day management and operational activities of Acroud. Before that, Mikael was the CEO of PMG before PMG was acquired by Acroud.

Continue Reading

Affiliate Announcements

ReferOn Launches Three Powerful New Features for Smarter Affiliate Management

Published

on

ReferOn Launches Three Powerful New Features for Smarter Affiliate Management

 

ReferOn, the next-gen affiliate management system, has introduced three major features aimed at making affiliate operations faster, smoother and more scalable than ever.

The latest updates, including Async task tracking, affiliate-controlled postbacks and bulk payment generation, reflect ReferOn’s ongoing commitment to removing friction and empowering users with practical and efficient tools.

  • Async Tasks: Say goodbye to frozen screens, slow loading and laggy sessions. The new system handles background-heavy processes such as bulk payments asynchronously (and with real-time tracking). This ensures smoother overall performance where users can monitor complex actions without overloading their session.
  • Affiliate-Controlled Postbacks: Affiliates can now manage their own postback setup directly in the platform (when enabled by their manager). No more tickets, long email threads or tedious back-and-forth communication. Campaigns go live faster and everyone moves more efficiently and with less delay.
  • Bulk Payment Generation: One of the more repetitive recurring workflows for users just became radically more efficient (and easy). Users can now generate payments for multiple partners in bulk with just a few clicks, freeing up time for higher-impact work.

Vladyslav Bondarenko, ReferOn’s Head of Product, commented on the new features, “At ReferOn, we design for scale, efficiency and performance. These new features are more than simple improvements, they represent the foundations of a more autonomous, convenient and resilient system. We’re about empowering both operators and affiliates, and we’ve done that by providing self-service and streamlined tools to keep control in their hands. The ReferOn team continues to deliver on our promise of user empowerment without complexity.”

Continue Reading

Latest News

MightyTips launches snappy Football Tips format for casual and pro bettors alike MightyTips launches snappy Football Tips format for casual and pro bettors alike
News19 hours ago

MightyTips launches snappy Football Tips format for casual and pro bettors alike

  MightyTips unveils a major product update — Football Tips, a dynamic new feature that delivers fast, curated football betting...

Mikael Strunge is appointed as the new President and CEO of ACROUD Mikael Strunge is appointed as the new President and CEO of ACROUD
News19 hours ago

Mikael Strunge is appointed as the new President and CEO of ACROUD

  The board of directors of ACROUD AB has appointed Mikael Strunge as the new President and CEO of Acroud....

ReferOn Launches Three Powerful New Features for Smarter Affiliate Management ReferOn Launches Three Powerful New Features for Smarter Affiliate Management
Affiliate Announcements2 days ago

ReferOn Launches Three Powerful New Features for Smarter Affiliate Management

  ReferOn, the next-gen affiliate management system, has introduced three major features aimed at making affiliate operations faster, smoother and...

News2 days ago

Personalization in Action: How CasinoBonusesFinder Adapts to Every Player

Today’s casino players represent a diverse spectrum of preferences, playing styles, and risk tolerance levels. A high-stakes crypto enthusiast from...

New Sponsorship Opportunities Announced for the EEGS Affiliate Conference New Sponsorship Opportunities Announced for the EEGS Affiliate Conference
Conferences1 week ago

New Sponsorship Opportunities Announced for the EEGS Affiliate Conference

  The EEGS Affiliate Conference, now in its 4th edition, is pleased to announce the launch of new sponsorship opportunities....

Let’sBet Partners with NetRefer for its Affiliate Marketing Platform Let’sBet Partners with NetRefer for its Affiliate Marketing Platform
Affiliate Program News1 week ago

Let’sBet Partners with NetRefer for its Affiliate Marketing Platform

  Emerging US sportsbook operator Let’sBet has partnered with NetRefer, the industry’s leading data-driven, AI-powered affiliate marketing platform, to support...

Casino Guru secures Safer Gambling Initiative of the Year at iGB Affiliate Awards Casino Guru secures Safer Gambling Initiative of the Year at iGB Affiliate Awards
Affiliate Success2 weeks ago

Casino Guru secures Safer Gambling Initiative of the Year at iGB Affiliate Awards

  Casino Guru is proud to announce that it has won the Safer Gambling Initiative of the Year at the...

The Ethics of Ranking: Can Affiliates Be Both Commercial and Credible? The Ethics of Ranking: Can Affiliates Be Both Commercial and Credible?
News2 weeks ago

The Ethics of Ranking: Can Affiliates Be Both Commercial and Credible?

  Ethics is one of the most important issues in the world of online gambling affiliates. Many gamblers wonder if...

Blask wins Best Tech at iGB Affiliate Awards 2025 Blask wins Best Tech at iGB Affiliate Awards 2025
Awards2 weeks ago

Blask wins Best Tech at iGB Affiliate Awards 2025

  Blask, the data-driven analytics ecosystem transforming iGaming oversight, has been named ‘Best Tech’ at the prestigious iGB Affiliate Awards...

EEGS Affiliate Conference Returns - Celebrating Its Fourth Edition as a Key Industry Milestone in Eastern Europe EEGS Affiliate Conference Returns - Celebrating Its Fourth Edition as a Key Industry Milestone in Eastern Europe
Conferences2 weeks ago

EEGS Affiliate Conference Returns – Celebrating Its Fourth Edition as a Key Industry Milestone in Eastern Europe

  Building on the success of previous years, the EEGS Affiliate Conference is set to host its fourth edition, reaffirming...

Trending

Offering comprehensive coverage on all aspects of the gaming sector, our daily posts include online and land-based gaming, betting, esports, regulatory and compliance updates, and technological advancements. Regular features encompass daily news articles, press releases, exclusive interviews, and insightful event reports.

The platform also hosts industry-relevant webinars, and provides detailed reports, making it a one-stop resource for anyone seeking information about operators, suppliers, regulators, and professional services in the European gaming market. The portal's primary goal is to keep its extensive reader base updated on the latest happenings, trends, and developments within the gaming and gambling sector, with an emphasis on the European market while also covering pertinent global news. It's an indispensable resource for gaming professionals, operators, and enthusiasts alike.

Contact us: [email protected]

Editorial / PR Submissions: [email protected]

Copyright © 2015 - 2024 - GAV is part of HIPTHER. Registered in Romania under Proshirt SRL, Company number: 2134306, EU VAT ID: RO21343605. Office address: Blvd. 1 Decembrie 1918 nr.5, Targu Mures, Romania