News

Slotsoo Launches New Proprietary Social Tournament Platform

Published

4 months ago

May 19, 2025

Slotsoo Launches New Proprietary Social Tournament Platform

The EU and slots focused casino affiliate Slotsoo.com joined the social casino craze in June 2024 when they launched their first social tournaments. Now, almost one year later, they are back in the headlines with a new proprietary social tournament platform.

Slotsoo social tournaments 2.0 launched its first real money tournaments last week on the 15^th of May. The new format with fixed spins and fixed balance tournaments introduce a strategy element to slot gaming, making it more interactive and engaging for players. The new platform has been developed in-house and supports games from multiple providers – opening up the door for future expansion.

Innovation Inspired by Existing Greatness

Slotsoo’s talented team of developers have been busy in 2025 building the system and API for slot tournaments. In the press release, Markus Björk, Head Writer, presents the new platform to industry media. He emphasises that this is a type of incremental innovation:

“Slotsoo is not trying to reinvent the wheel, but instead we do improvements on already existing great ideas. For example, in 2023 we launched casino stories inspired by Instagram’s stories and last year we went live with smart user filtering of casino lists inspired by Amazon. The new tournament platform has also taken inspiration from other actors both inside and outside the iGaming industry.”

The main difference with Slotsoo tournament 2.0 from its predecessor is the multi-provider support, but the new system also brings strategy into slot gaming.

Introducing the Strategy Element to Slot Tournaments

Traditionally speaking, winning in slot machines has been purely a question of luck. Most slot tournaments give players a set amount of spins and they are not allowed to change the bet size, so they can only press the spin button and hope for the best.

Slotsoo’s new tournaments allow players to be strategic. Players can change the bet sizes and they can also choose if they want to use the bonus buy feature or not.

In fixed spins tournaments the money is also limited, just like in the fixed balance tournament. So players can choose to do just a few spins with max bet, or to keep the bet size on a level so that they can afford to play all spins before balance runs out.

Introducing the strategy element to the tournaments make them more interactive and engaging. The Slotsoo team hopes this will help attract the younger generations of adult casino players, who grew up playing video games. Markus Björk, Head Writerends by saying:

“Only a small percentage of humans enjoy playing 100% strategy-based games such as chess, and it’s the same with 100% luck-based games. The most popular games by the general public combine strategy and luck.”

Expanding with More Providers in the Future

The past year the casino affiliate has been focused on establishing partnerships with game providers and the team has attended several industry events for this reason, including the Mare Balticum Gaming and Tech Summit 2024. Slotsoo launched their first social tournaments last summer in cooperation with Pragmatic Play, one of their media partners. The team is really grateful to have been given this opportunity and gives the people at Pragmatic Play their warmest thanks.

Slotsoo’s new tournaments are not tied to a specific game provider. Instead, multiple providers can join the platform. Currently two game providers, Qora and Eurasian, have completed the integration and their games are now featured in the live tournaments. Markus Björk informs that there is no upper limit on how many providers can be connected simultaneously and that the team is actively working on getting more providers on board.

A mutually beneficial partnership is the goal. The Slotsoo tournaments reach players from all over Europe and is a good way for smaller providers to make players familiar with them. After all, people are more inclined to test new games when they don’t have to spend their own money – especially when there is real money to be won.

For Slotsoo, the hope is that the tournaments will help grow their brand and create a loyal fan base. Markus Björk says it is also a low threshold way for new people to try slots and potentially convert them into real casino players.

Game providers interested in joining Slotsoo’s tournament platform can reach out to [email protected] for more information.

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N1 Partners is giving away a trip to a surf camp at SBC Summit 2025 in Lisbon

Published

3 days ago

September 4, 2025

TheVoice

Surf On the Waves to Success: N1 Partners at SBC Summit Lisbon 2025

From September 16 to 18, the N1 Partners team will take part in SBC Summit 2025 in Lisbon — one of the largest events in the iGaming industry. Thousands of professionals from around the world will gather at Feira Internacional de Lisboa & MEO Arena to discuss trends, exchange insights, and build new partnerships. N1 Partners is known for preparing something special for every event, and this time the team will bring a vibrant surf-inspired atmosphere to booth F84.

Surfing the Wave of Opportunities with N1 Partners

At every conference, meeting the N1 Partners team is a chance for affiliates to advance in the N1 Puzzle Promo and get closer to the grand prize of the year — the Robinson R22 Beta II helicopter. In Lisbon, this journey takes on a fresh theme — surfing, as a symbol of freedom, energy, and moving forward.

At the N1 Partners booth, the team will recreate the vibe of a real surf camp, giving partners the chance to discuss business opportunities and take part in activities designed to help them “catch the wave” of success.

What Visitors Will Find at Booth F84

Surf Bar serving signature bubble teas and retro-surf–style cocktails
Surf Balance Board Challenge: test your balance, claim guaranteed prizes, and get the chance to win an all-inclusive surf trip
Meeting zones designed for productive negotiations and top-tier deals in a comfortable setting

A Dream Trip for the Winner

N1 Partners will raffle off a certificate for an all-inclusive surf camp trip, which includes flights, villa accommodation, training with a professional coach, and a branded surfboard delivered directly to the winner.

How to participate:

Visit booth F84
Register for the giveaway
Be present at the raffle (stay tuned for the exact time on N1 Partners’ social media)

Full terms and conditions will be available at the booth.

See You in Lisbon

SBC Summit Lisbon is the perfect opportunity to meet the N1 Partners team, explore new projects, learn about the latest brand launches, and discuss exclusive partnership opportunities. At booth F84, visitors will find live business conversations, branded merch, and additional puzzles to bring them closer to the grand prize of the N1 Puzzle Promo.

Why N1 Partners

Working directly with an advertiser, partners of N1 Partners benefit from:

14+ licensed casino and sportsbook brands with Reg2Dep up to 70%
top deals across 10+ Tier-1 GEOs
CPA up to €650, RevShare up to 45% + NNCO, and hybrid models

At booth F84, the N1 Partners team will be focused on real business. Whether you run SEO, PPC, FB, or other traffic sources, you’ll discover how to turn them into even greater profit with N1 Partners’ offers.

Don’t wait: book your meetings with N1 Partners’ affiliate managers now and make your SBC Lisbon experience as productive as possible.

News

CasinoHawks spreads its wings with bold rebrand for UK market

Published

4 days ago

September 3, 2025

George Miller

CasinoHawks spreads its wings with bold rebrand for UK market

Affiliate marketing powerhouse unveils new identity and content strategy to strengthen player trust in competitive online casino market

CasinoHawks, the UK-facing affiliate brand of Game Lounge, has unveiled a bold new look and content strategy designed to strengthen its position in one of the world’s most competitive online gambling markets.

Launched in 2012, CasinoHawks has built its reputation as a trusted source of casino knowledge for British gamblers, providing detailed reviews, expert-led insights, and industry news for more than a decade. Its latest refresh represents a significant step forward in creating a more modern, engaging, and unmistakably British identity for the brand.

The new strategy places a sharper focus on delivering value to UK players through locally relevant, expert-driven content. Reviews are now written exclusively by UK-based specialists, ensuring recommendations reflect the needs of domestic audiences.

Alongside this, the site’s visual identity has been refreshed with a new colour palette, updated branding, and a reimagined logo – with the hawk symbolising sharp insight and the checkmark representing trustworthiness and compliance.

Keith Geary, Director of Casino at CasinoHawks, said: “We wanted to distinguish ourselves from international sites by feeling more familiar to UK players. At the same time, this was the perfect opportunity to modernise the brand and create a more engaging and user-friendly experience.”

The rebrand builds on a strong track record of product innovation and marketing milestones. CasinoHawks launched its popular Bonus Wagering Calculator in 2022, debuted a dedicated YouTube channel in 2023, and earned the QMRA Quality and Compliance stamp of approval in 2024.

The new branding is supported by a content strategy designed to elevate CasinoHawks beyond a standard affiliate model. By investing in deeper insights, greater transparency, and a more relatable tone of voice, the brand aims to set a new standard for player-first content in the UK casino affiliate space.

Geary added: “Our goal is simple – to empower UK players with the tools and insights they need to make safe, informed decisions. This rebrand is just the beginning of a wider strategy to build stronger connections with our audience and reinforce CasinoHawks as the go-to destination for casino knowledge.”

News

Starting September 1 — a New Chance in N1 Puzzle Promo: 5 Premium Prizes for the Top Puzzle Masters!

Published

5 days ago

September 2, 2025

TheVoice

Have you heard about the N1 Puzzle Promo by N1 Partners, where the ultimate winner will take home a Robinson R22 Beta II helicopter?

If you’re driving SEO, ASO, PPC, FB, Social Media, SMS, Email, UAC, or In-App traffic, but still haven’t joined the race — now’s the perfect time to change that! From September 1, the second lottery of the N1 Puzzle Promo kicks off, giving you another chance to grab a new lineup of premium prizes.

The first lottery ran for three months, turning the puzzle hunt into an intense competition. On July 21, N1 Partners already gave away some of the top prizes — including AirPods Max, Apple Watch, LV backpack, and more.

Now it’s time to join the next round!

Promo period: September 1 – November 30.

Main rule: collect as many puzzle pieces as possible during the lottery period.

Finally, the part everyone’s waiting for — the prizes:

1st place: MacBook Pro 16″ (top configuration)
2nd place: Porsche eBike
3rd place: Cartier Santos Medium watch
4th place: Leica Q2 camera
5th place: Apple Vision Pro

And that’s not all — N1 Partners will hold a special giveaway among all N1 Puzzle Promo participants who have at least one item from the N1 Partners merch collection. The lucky winner will get an exclusive items package!

You can earn puzzles in the N1 Puzzle Promo not only for traffic: join the special activity until November 15, collect extra puzzles, and try your luck in the giveaway for a home VR flight training set — the “Pilot Course”!

Don’t miss your chance to join the N1 Puzzle Promo — you could be the next name at the top of the leaderboard!