ReferOn, the state-of-the-art affiliate management system, announces its strategic partnership with MicroGame, Italy’s leading iGaming provider.

MicroGame is Italy’s largest iGaming software and services provider, managing over 120 brands and 50 operators. The brand’s emphasis on flexibility and technological innovation; two values it shares with ReferOn, has helped it achieve massive success and market dominance.

This collaboration will enhance and optimise MicroGame’s affiliate network and boost affiliate marketing campaign performance in the region. The partnership underscores ReferOn’s rapid expansion as it aims to collaborate with operators under Microgame, positioning itself to become Italy’s leading affiliate management system.

Alexia Gauci, ReferOn’s B2B Sales Manager, commented on the exciting partnership, “I’m thrilled to announce our partnership with one of the top providers in the industry! This collaboration is a major step forward in expanding our reach to the Italian market. In such a competitive market, having the right software to support your efforts is essential, and that’s where ReferOn steps in. Together, we will assist operators in refining their affiliate strategies with an enhanced approach, utilizing our campaign, affiliate management, and reporting tools to drive significant business growth. Working alongside such professionals’s truly an honor, and I’m excited to see the incredible growth this partnership will bring!”

Diego Mendez, MicroGame’s Chief Operations Officer, added, “Partnering with ReferOn marks a pivotal moment in enhancing our affiliate network capabilities. At MicroGame, our commitment to innovation and providing top-tier solutions to our operators aligns perfectly with ReferOn’s advanced technology. This collaboration will empower our partners to execute more effective and data-driven marketing strategies, ultimately driving greater success in the competitive Italian market. We are excited about the potential growth and value this partnership will bring”

ReferOn’s advanced data analytics, user-friendly dashboards, and affiliate campaign management tools will assist Microgame in enhancing and strengthening their partners’ marketing initiatives. By combining ReferOn’s innovative technology with MicroGame’s comprehensive services, the two companies aim to set new standards in the iGaming industry and transform marketing strategies.

Casumo, a multi-award-winning Online Casino and Sportsbook, has renewed its partnership with NetRefer, a leading affiliate marketing platform provider. The iGaming business is one of the most distinctive online casino and sports betting operators in Europe.

Founded in Sweden in 2012 and headquartered in Malta, Casumo is an innovative and mobile-first online gaming group. Over the years, the company has gone from strength to strength and today offers its products in several highly regulated markets including  Sweden, the United Kingdom, and other emerging markets worldwide. The iGaming company has been with NetRefer since its inception.

Casumo Services Limited hold licences in Malta, the United Kingdom, Sweden, Gibraltar, Ontario, and Spain. These licences are the backbone of their operations and regulate the company to maintain a safe and secure gambling environment.

Numerous features on Casumo’s platform offer players unique betting experiences. Reel Races are daily tournaments that let players compete with each other in real-time slots races for a chance to win cash prizes.

Everything players participate in at Casumo is part of a greater game. As members play their favourite online casino games, they also partake in an in-game adventure,  collecting points and getting rewarded as they level up.

To ensure players can log in fast and easily, Casumo developed their own Casumo App, which supports Fingerprint Login, TouchID, and FaceID. The Spotlight game search lets players look up all their favourite mobile slots while the Quick Launch gives instant access to the last played mobile slot games. Another unique feature allows players to minimise the mobile slot game by pinching the screen.

By creating a user-friendly, highly rewarding, and entertaining experience, Casumo has witnessed great success and growth, and its achievements have not gone unrecognised. Over the years, the iGaming company has won various awards in numerous categories from EGR, ICA, and IGA.

To support their players, they have a team of dedicated ambassadors who work around the clock with customer support. Over 300 employees work for the company in offices across Malta, Barcelona, and Gibraltar.

Casumo has a team of professionals available to assist individuals struggling with gambling issues and a dedicated website called casumocares.com. They help players control their gambling habits and set customised limits.

The Casumo Affiliation Team’s goal is to support their affiliate partners in a personal and helpful manner. They believe trust and transparency are key factors in building sustainable relationships. Affiliates can sign up for the affiliate program to receive their digital affiliate welcome pack.

Ivan Vuckovic, Growth Director at Casumo, expressed the company’s content with their partnership renewal. “NetRefer’s robust platform has provided a solid base for us to develop strong affiliate relationships and scale our business.”

“Casumo understands the importance of transparency with their affiliates to ensure long-term successful relationships,” Dexter Cutajar, CEO at NetRefer, claimed. “We are delighted to continue partnering with Casumo, with whom we share core values and a search for excellence.”

4ThePlayer is thrilled to announce a new partnership with Slots Launch. This collaboration will allow us to reach more affiliates and, in turn, even more players.

Slots Launch is a trusted and responsible platform for affiliates, providing 4ThePlayer with an excellent space to showcase our demo games to a broader audience.

Affiliates working with Slots Launch will have full access to our demo games, with 34 titles already available and more exciting titles to be added soon.

Henry McLean, Co-founder and Commercial & Marketing Director at 4ThePlayer, shared his excitement: “We’re thrilled to partner with Slots Launch to boost our content and drive more engagement with affiliates. It’s the perfect platform to help our games take off!”

By collaborating with 4ThePlayer, Slots Launch continues to provide affiliates with access to the best demo games on the market. Our innovative games enhance their platform, offering a fresh and engaging experience for players globally.