Affiliate Success
Golden Boomerang Awards 2024: Annual Global Traffic Tournament
![Golden Boomerang Awards 2024: Annual Global Traffic Tournament](https://gamblingaffiliatevoice.com/wp-content/uploads/Golden_Boomerang_Awards.jpg)
Boomerang Partners launches the prestigious Golden Boomerang Awards 2024 traffic tournament for affiliates worldwide. The competition will be held on a special landing where participants can demonstrate their expertise in driving high-value traffic while contending for grand prizes
The Golden Boomerang Awards is the first tournament organized by Boomerang Partners to reward affiliates who drive high-quality traffic to its online gambling platforms. Running from February 14th to May 14th, 2024 this exclusive tournament offers affiliates a prime opportunity to showcase their traffic generation skills, with the potential to secure booming rewards, including cash prizes, VIP benefits, stylish merchandise, and real gold trophies.
The tournament welcomes both existing and new partners of Boomerang. The new partners must submit an online application and receive a unique ID instantly. This ID ensures transparent evaluation of the traffic driven and sets the stage for a merit-based competition, as the Golden Boomerang Awards emphasizes a performance-based scoring system focusing on the quality and volume of first-time deposits (FTDs). Showing points tally rather than raw FTDs — there’s a leaderboard to track and reward affiliates’ efforts with prizes. The tournament also includes a bi-weekly rewards system with prizes like sleek new MacBooks, Semrush Business subscriptions, Go Pro UAVs, and other hot rewards for hitting key traffic milestones — all incentivizing participant results.
Additionally to these rewards, the most active participants will also be spotlighted across special categories:
- ‘Best Sportsbook Traffic 2024’, Awarded to the affiliate that drove the highest quality and volume of sportsbook traffic,
- ‘Best Casino Traffic 2024’, Awarded to the affiliate that drove the highest quality and volume of casino traffic,
- ‘Best Quality Traffic 2024’, Awarded for delivering overall exceptional quality traffic to Boomerang Partners’ brands,
- ‘Rising Star 2024’, Honors a newer affiliate who showed outstanding growth and performance — overall four additional categories recognizing more winners with golden statuettes,
- and much more.
The prize distribution will culminate with the three top golden statuettes: all finishers in the Golden Boomerang Awards tournament will each receive a lustrous, heavyweight Gold Boomerang statue — an industry representation of joining the top tier of affiliate marketing talent, — along with a VIP access pass to the glamorous invite-only Boomerang Awards Grand Ceremony!
As Boomerang Partners CEO Vitalii Prokofev notes, “Making balanced and fair rules in our tournament, we aim to measure an affiliate’s ability to bring value to any partner program effectively. The Golden Boomerang Award thus objectively recognizes those with true best-in-class traffic generation skills — a mark of top-tier affiliate talent. Winners of the Boomerang Award are revered as high-performance leaders, setting a standard for the industry.”
But the best part is reserved for last: the Golden Boomerang Awards on June 1st, 2024 will host the top 30 finalists — highest-performing participants based on tournament results — inviting them for an unforgettable Grand Ceremony experience in Cyprus. Beyond the glamorous accommodations, these VIPs can expect incredible networking with the industry’s best, a brilliant awards ceremony, an A-list entertainment lineup, and an afterparty with unbeatable presents and surprises, as well as many other activities before and after the main event. The invite-only grand finale promises to be the highlight of the year, celebrating the annual Golden Boomerang Awards tournament in a spectacular style.
The Golden Boomerang Awards 2024 intends to bring together world-class affiliates in a competitive yet collaborative setting that rewards driving quality traffic on an annual basis. The tournament signup opens on February 14th and continues past the finale on May 14th, 2024. While later registration is possible, joining earlier allows more time to drive traffic and boosts chances of success. Interested partners can join the exciting journey, demonstrate their expertise, and claim their share of rich rewards at GoldenBoomerangAwards.com
Affiliate Success
Game Lounge Swedish Website (SveaCasino.Se) now QMRA Compliant
![Game Lounge Swedish Website (SveaCasino.Se) now QMRA Compliant](https://gamblingaffiliatevoice.com/wp-content/uploads/QMRA-1.png)
QMRA is a Quality Mark for iGaming affiliates, launched in February 2024. QMRA is available for the following jurisdictions: Belgium, Spain, Denmark, Germany, Norway, Sweden, USA Michigan, UK, Poland, Estonia, Ontario
QMRA is a follow up from successful Dutch Quality Mark KVA, which currently has most affiliates as members and works with several operators (like LeoVegas, TonyBet, HardRockCasino, 711 and Tombola).
QMRA now has various prominent members, like: Gaming Innovation Group (Gentoo), Applied Digital Media Group, Leadstar Media (for Germany) and Game Lounge as well.
Game Lounge joined QMRA with GuideCasino.Be before, and has now joined QMRA with various markets. For Sweden, the first website has been found compliant: SveaCasino.Se
Having the Quality Mark will instill trust in Swedish consumers, authorities and operators.
SveaCasino.Se is a well known Swedish website, with estimated traffic (SEMRUSH) of about 100.000 per month. SveaCasino.Se will be carrying the QMRA mark from now on. This means that the website has been checked against the QMRA Compliance Code:
- Channelling objectives
- The affiliate shall not advertise or promote the offer of unlicensed operators.
- The affiliate shall not make use of brand imagery, call-to-actions or make other references to the website and offer of unlicensed operators.
- Responsible advertising
- The affiliate shall never aim their advertising activities at persons that have not reached the age of 18.
- The affiliate shall add an 18+ characteristic to every webpage of their website and to any marketing activities on social media. The characteristic shall be clearly identifiable and visible to the consumer.
- The affiliate shall be mindful of the design of their marketing activities, as to not directly or indirectly target or exploit minors.
- The affiliate shall not make use of minors, directly or indirectly, in any marketing activity or imagery used in relation to marketing for games of chance.
- The affiliate shall not aversely influence excluded persons in a way that may convince or encourage them to start gambling, discourage them from further self-exclusion or target them in any marketing activity targeted at advertising games of chance.
- Careful and balanced design
- All marketing activities shall use no uncertain terms or mislead the consumer as to the nature, workings, prizes, risks and odds of the offer.
- The affiliate shall not use any uncertain terms or mislead the consumer as to their affiliation, role or activities. The affiliate shall clearly disclose their role as a marketeer.
- The affiliate shall not imply or state that the consumer may have a predominant influence on the outcome of a game of chance, or that the outcome may be influenced in any other way other than chance.
- The affiliate shall clearly state the type of game of chance is offered.
- The affiliate shall clearly state the license status of the operator.
- The affiliate shall not claim that it is quick or easy to win often or a large amount of money in any game of chance.
- The affiliate shall not encourage excessive or irresponsible gambling behavior.
- The affiliate shall not claim that the offer is free, the best, the cheapest or on sale in any way.
- Contributing to responsible gaming
- The affiliate shall share information regarding the risks associated with gambling for money.
- The affiliate shall share information and the means to get help with a (developing) gambling addiction. This information shall be:
- The national support helpline for gambling addiction;
- Parties that offer further assistance for a gambling addiction;
- Further information on gambling addiction;
- The possibility of self-exclusion and the Swedish Gambling Authority.
Affiliate Success
ReferOn Announces Second Seminar for Affiliates: ReferOn Insights
![ReferOn Announces Second Seminar for Affiliates: ReferOn Insights](https://gamblingaffiliatevoice.com/wp-content/uploads/referon-insights-20.png)
Following the success of the first seminar for operators, ReferOn is delighted to announce its second seminar, “ReferOn Insights,” specifically designed for affiliates. This highly anticipated event will take place on Thursday, 11th July at 2 PM CET and promises to deliver invaluable knowledge and strategies for affiliates in the iGaming industry.
The seminar will be led by David Harris, B2B Affiliate Team Manager at ReferOn, who boasts over 8 years of experience in the iGaming market. He will be joined by Alexia Gauci, B2B Sales Manager at ReferOn, who will serve as the moderator for the session.
What to expect at the seminar:
- Data Discovery and Reporting: Gain insights into effective data analysis and reporting techniques to optimize affiliate performance.
- Tracking Methodology: Learn about advanced tracking methods and how to implement them for better accuracy and efficiency.
- Management tips: get advice on security, optimizing payment processing, processes and technical support team resources.
Additionally, following the main seminar program, there will be a Q&A session – participants will have the opportunity to speak directly with David Harris and Alexia Gauci and have their individual questions answered.
Join this opportunity to elevate your affiliate strategies and network with industry leaders. Spaces for the seminar are limited, so sign up promptly to secure your spot. The seminar will take place just a few days before the ReferOn team travels to one of the main iGaming industry events of the year iGB Live! You can be the first to find out online what ReferOn is preparing to present at booth 10-F38 at RAI Amsterdam from July 17-18.
Affiliate Success
Casino Guru wins Affiliate of the Year at AffPapa Awards for third consecutive time
![Casino Guru wins Affiliate of the Year at AffPapa Awards for third consecutive time](https://gamblingaffiliatevoice.com/wp-content/uploads/Casino-Guru-wins-Affiliate-of-the-Year-at-AffPapa-Awards.png)