Affiliate giant grows from strength to strength as the latest member of the C-suite team joins, bringing international B2B expertise to the iGaming sector

One of betting and gaming’s best-known power affiliate businesses, QiH Group, has announced the next steps in its ambitious, four-year growth plan: on Monday, the company welcomed Chief Technology Officer Sachin Saxena.

The new CTO is the latest member of the C-suite to head to QiH Group, joining recent appointee David Murphy as CMO – as well as Andrew Lee’s promotion to COO.

The CTO role will oversee technology initiatives, policies and integration with QiH Group’s strategic objectives. In his remit, Saxena will work with the company’s senior leadership, stakeholders, and cross-functional teams to transition previously outsourced functions and platforms to in-house talent.

The tech expert has previously held roles with digital health company Congenica as well as online legal platform Rocket Lawyer and fintech firm Dealogic.

Jamie Walters, QiH Group’s CEO, said that the rapid growth of the company has made hiring the right CTO a priority.

“Working in the affiliate space is as challenging as it is rewarding – mainly because of the fast-paced nature and how competitive our products have to be. Investing in a CTO was the best decision for us now, as our in-house tech talent blossoms and we require next-gen leadership to scale the tech stack quickly. Sachin’s software engineering,  development and leadership experience in the B2B sphere are excellent, and we’re so pleased to welcome him,” says Walters.

Saxena spoke about his move into the iGaming sphere in glowing terms, saying: “Whether it’s software engineering, information science or managing tech talent, I love using my background to benefit a new sector. I’m really excited about the move into betting and gaming, and I know that QiH Group will be the next new challenge for me as I oversee the migration and integration of platforms, as well as building a high-performing team who will enhance the firm’s abilities.”

Casumo, a multi-award-winning Online Casino and Sportsbook, has renewed its partnership with NetRefer, a leading affiliate marketing platform provider. The iGaming business is one of the most distinctive online casino and sports betting operators in Europe.

Founded in Sweden in 2012 and headquartered in Malta, Casumo is an innovative and mobile-first online gaming group. Over the years, the company has gone from strength to strength and today offers its products in several highly regulated markets including  Sweden, the United Kingdom, and other emerging markets worldwide. The iGaming company has been with NetRefer since its inception.

Casumo Services Limited hold licences in Malta, the United Kingdom, Sweden, Gibraltar, Ontario, and Spain. These licences are the backbone of their operations and regulate the company to maintain a safe and secure gambling environment.

Numerous features on Casumo’s platform offer players unique betting experiences. Reel Races are daily tournaments that let players compete with each other in real-time slots races for a chance to win cash prizes.

Everything players participate in at Casumo is part of a greater game. As members play their favourite online casino games, they also partake in an in-game adventure,  collecting points and getting rewarded as they level up.

To ensure players can log in fast and easily, Casumo developed their own Casumo App, which supports Fingerprint Login, TouchID, and FaceID. The Spotlight game search lets players look up all their favourite mobile slots while the Quick Launch gives instant access to the last played mobile slot games. Another unique feature allows players to minimise the mobile slot game by pinching the screen.

By creating a user-friendly, highly rewarding, and entertaining experience, Casumo has witnessed great success and growth, and its achievements have not gone unrecognised. Over the years, the iGaming company has won various awards in numerous categories from EGR, ICA, and IGA.

To support their players, they have a team of dedicated ambassadors who work around the clock with customer support. Over 300 employees work for the company in offices across Malta, Barcelona, and Gibraltar.

Casumo has a team of professionals available to assist individuals struggling with gambling issues and a dedicated website called casumocares.com. They help players control their gambling habits and set customised limits.

The Casumo Affiliation Team’s goal is to support their affiliate partners in a personal and helpful manner. They believe trust and transparency are key factors in building sustainable relationships. Affiliates can sign up for the affiliate program to receive their digital affiliate welcome pack.

Ivan Vuckovic, Growth Director at Casumo, expressed the company’s content with their partnership renewal. “NetRefer’s robust platform has provided a solid base for us to develop strong affiliate relationships and scale our business.”

“Casumo understands the importance of transparency with their affiliates to ensure long-term successful relationships,” Dexter Cutajar, CEO at NetRefer, claimed. “We are delighted to continue partnering with Casumo, with whom we share core values and a search for excellence.”

Rightlander, a leading provider of affiliate compliance and partner monitoring solutions, is pleased to announce the appointment of Sarafina Wolde Gabriel as its new Chief Executive Officer (CEO). Sarafina, who brings over 19 years of experience in digital marketing and leadership within the affiliate compliance and monitoring industry, previously served as the Chief Strategy Officer at Rightlander.

In her role as Chief Strategy Officer, Sarafina was instrumental in driving the company’s growth and expansion into new markets. Her strategic vision and leadership have been pivotal in enhancing Rightlander’s product offerings and forging key partnerships. With a proven track record of success, Sarafina is well-positioned to lead Rightlander into its next phase of innovation and growth.

Ian Sims, Founder of Rightlander Limited, commented: “We are thrilled to have Sarafina step into the role of CEO. Her extensive experience and understanding of the industry make her the ideal leader to continue advancing our mission of providing cutting-edge compliance solutions. We are confident that under her leadership, Rightlander will continue to thrive and set new standards in affiliate compliance.”

Sarafina Wolde Gabriel added: “I am honoured to take on the role of CEO at such an exciting time for Rightlander. I look forward to working with our talented team to build on our successes and drive further innovation in our solutions. Together, we will continue to support our clients in navigating the complexities of affiliate compliance and achieving their business goals.”

Rightlander Limited is committed to delivering comprehensive compliance solutions that help businesses save time, reduce risk, and optimize marketing performance. With Sarafina at the helm, the company is poised to further enhance its offerings and expand its global footprint.