News
Casino Guru Academy Launches Free Course About Casino Bonuses
Casino Guru, one of the most visited websites about online casinos and an online gambling authority, has recently introduced the second module of the company’s ambitious project Casino Guru Academy. The second course aims to provide online casino staff with advanced insights into bonuses and ways to handle them fairly.
The ‘Advanced Insights: Online Casino Bonuses’ course will enable online casino employees to gain a deep understanding of casino bonuses, including their rules and best practices, in order to help reduce player dissatisfaction and improve customer experience.
Every month, hundreds of players from all over the world seek help at Casino Guru by submitting complaints against unfair casinos that have exploited them in the past. Because of their complex nature, the Casino Guru complaint team has noticed that bonuses are oftentimes at the forefront of players’ complaints. The casino guide is keen to give those working within the industry, or planning to, a detailed tutorial on bonuses and to show how they can work in an effective and fair way. The more educated casino customer support staff is on bonuses, the more likely it is for players to have a positive gambling experience.
Being the second module offered by Casino Guru Academy, this course is a combination of videos and written learning materials, made to be self-explanatory and easy for participants to understand. The first part of the course offers detailed insights on the different types of bonuses and why casinos offer them to players.
Part two provides in-depth definitions of individual terms and conditions of bonuses, which are one of the common reasons why players reach out to customer support. The course also features a list of recommendations on terms and conditions related to bonuses. More specifically, how they should be written and structured so that they are as fair as possible and no place for misunderstandings is present.
Real-life examples of certain player complaints related to bonuses are provided, showing detailed examples of how various casinos mistreat and take advantage of players. Moreover, course participants can see how the complaints were resolved by Casino Guru.
Speaking on the reasons for providing the course to casino employees, Casino Guru’s Social Media and Community lead Daniel Dolejsi said: “We think education is extremely important in this industry. We like to educate our visitors, who are casino players, to help them make good decisions. Our experience showed us that educating casino employees is needed as well.”
“We feel that many of the issues that players run into when playing with casino bonuses could be less likely to happen if customer support representatives and other casino employees understood certain concepts of online gambling better and were able to look at them from the perspective of the player.”
Dolejsi concluded: “We also feel that some of the current industry standards don’t do enough in terms of protecting players and creating a sustainable and fair gambling environment. That’s why we plan to also focus on more senior employees which will hopefully increase standards to make gambling safer for everyone.”
With the course being free, feedback received by Casino Guru suggests it’s more helpful than other similar courses, which are often paid. By running the Academy courses, Casino Guru is sharing its know-how to help current and aspirational industry staff prepare for a job within the industry. Casino Guru Academy is an innovative way of contributing to the protection of players and therefore making gambling better and safer for everyone.
News
ICE Barcelona 2025: Alona Shevtsova on Sends’ Vision for the Future of Gaming
The Sends team attended the biggest and most famous gaming conference, ICE, now held in Barcelona, Spain. From the 20th to the 23rd of January, the leading gaming companies and solution providers gather for business meetings, experience sharing and networking. More than 170 countries visited, achieving the number of 55,000 visitors.
“Our team attends the ICE conference annually. Previously held in London, the financial capital and home to our head office, 2025 is the first time it’s hosted in Barcelona—and it remains as expansive and resourceful as ever. We’re thrilled to participate, connect with our partners, explore innovative solutions, and engage with market leaders. At Sends, we are committed to staying ahead in this dynamic industry, never missing an opportunity to gain fresh insights and experiences,” commented Alona Shevtsova, Director at Sends.
As the organisers of ICE 2025 said, after a rigorous, independent selection process, ICE and iGB Affiliate moved to Fira Barcelona Gran Via because Barcelona presents a compelling list of benefits, including improved logistics and operational efficiency. The location is close to Barcelona airport and is well connected to the public transport network, offering a world-class in-show and around-show experience.
It is worth mentioning that this February, Send will co-host its event in London for fintech companies. This is the third gathering in London to network and connect industry professionals. To get more information about the London Fintech Meetup, follow the link.
To get more details, keep in touch with Sends on social media: LinkedIn and Instagram.
Conferences
Industry leader Parimatch launches The Idol: Black is Back at iGB Affiliate in Barcelona
Are you an idol? Then join us as we take iGB Affiliate Barcelona by storm this January with The Idol: Black is Back, a unique series of events including amazing deals, giveaways, and our stunning Asian Euphoria party where dark luxury fuses with Asian artistry.
A new era is dawning at Parimatch and we want to celebrate it with you in style!
Once again Parimatch’s stand E20 will be the epicenter of iGB Affiliate Barcelona, an annual highlight of the iGaming industry at the iconic city’s famous Fira Gran Via.
We’re confident that Parimatch’s stand will be the talk of the conference. Here’s what you can look forward to:
- Fantastic deals: The latest updates and exclusive offers you can’t miss
- Giveaways where you’ll have the chance to win unique prizes
- Our Hall of Fame: Become part of Parimatch’s history
But wait, there’s more. As Parimatch embarks on a new era we are inviting over 500 partners and brand friends to our immersive Asian Euphoria party at a stunning location in the center of Barcelona where you will experience:
- The party headliner – world-famous DJ Steve Aoki
- The very best in performance art that Barcelona has to offer
- The world of Asian luxury merging with American pop culture
Don’t miss out! Be sure to join us to witness Parimatch set new standards at booth E20 at iGB Affiliate, Barcelona, January 20-23. And don’t stop there – join the Asian Euphoria party on January 21 and see us set a new trend for the entire industry!
iGB
iGB Affiliate Conference Program to feature 11 hours of insight, masterclasses and debate
Delegates attending next week’s iGB Affiliate Barcelona will have access to a programme of 14 business critical insight sessions delivered by a 40 strong assembly of industry thought leaders and experts in their respective fields.
The 2025 Program comprises sessions entitled: Affiliate Rundown L!VE: The 2024 Trends That Will Define 2025, Video Killed the Text-based Star: Platforms & Formats for Engaging the Next Generation, Navigating the Road Ahead, New Localisation Strategies to Secure a Slice of the Latin America and Africa Pies, Parasite SEO in iGaming: A Winning Formula to Dominate Search Engines or a Risky Gamble?, Growing Pains: Scaling Operations for Accelerating Affiliate Growth, Plugging Into a Fast Growing Vertical: Sweepstakes, Mastering PPC in iGaming Affiliate Marketing: A Data-Driven Blueprint for Paid Media Success, Market Insights: Unlocking the Next Big Opportunity in Asia and the Middle East, Crack the Code to Viral Success: The Ultimate Guide to a Million Views & Building a Robust Multi-Stream Influencer Business Model, Finding Your Next Role in a Time of Flux: The Inner Workings of Affiliate Recruiters, Masterclass: Reddit 101, Trust and Transparency: What Does a Win-Win Affiliate Data Share Look Like? and Business Without Borders: Boost Your Affiliate Game with International SEO.
The industry-leading line-up assembled by the iGB Affiliate organising team includes Michael Caselli, Non-Executive Chairman – Clarion Gaming, Corey Padveen, Partner – T2 Marketing International and Editor-at-Large, iGB Affiliate, Caleb Dykema, Co-founder & CEO – Vault Sports, Jamison Selby, CEO – Rubystone, Martin Calvert, Marketing Director – ICS-digital, Miruna Pandele, Head of Acquisition – Affiliates Bay, Jonas Warrer, CEO – Gentoo Media, Ben Cove, Chief Marketing Officer – Logifuture, Luis Portela de Carvalho, Partner – Lektou Advogados, Sasha Boerma, Commercial Director for Africa – Split The Pot, Dragan Berak, Head of SEO (AskGamblers and CasinoMeister) – Gentoo Media, Jamie Walters, CEO & Cofounder – QiH, Lee-Ann Johnstone, Founder – Affiverse, Rosi Bremec, COO – Game Lounge, Seth Schorr, CEO – Fifth Street Gaming , Simon Pilkington, Managing Director – Best Betting Media, Stephen Carter, Head of Affiliate Content – Clarion Gaming, and Alex Windsor, CMO – GameTime Digital.
Looking ahead to the first edition of iGB Affiliate to be held in Barcelona, Naomi Barton, Global Portfolio Director, iGB Events said: “I am incredibly passionate about delivering an exceptional and holistic experience on behalf of all of our customers. The Conference Program is an essential part of our pledge to facilitate outstanding business networking, deliver high-quality content, and provide thought leadership that fosters trust-based partnerships and drives growth throughout the iGaming affiliate ecosystem. The Program has been curated in consultation with our customers in order the key topics impacting their business and is being delivered by industry experts. It is a key part of the iGB Affiliate experience.”
iGB Affiliate 2025 will feature a record 250 industry-leading exhibitors and sponsors and host a vibrant community of 8000+ iGaming Affiliates and Tech Vendors.
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