News
Digital Division Ltd Selects Full Product Suite from Crucial Compliance
Leading Responsible Affiliate Brand Partners with Compliance, Responsibility and Affordability Experts
Digital Division Ltd, the parent company behind industry-leading affiliate portal, Slots Temple, has agreed partnership terms with Gibraltar-based Crucial Compliance. The deal will see the company take the full suite of compliance products from Crucial, including the Business Intelligence (CBI) and Player Protection (CPP) solutions, as well as receive expert Compliance Consultancy guidance.
Following the 2021 announcement that Slots Temple had joined RAiG (Responsible Affiliates in Gambling), the partnership with Crucial Compliance sees the UK-based organisation further bolster its responsibility and compliance efforts, and it becomes the first affiliate to take the best-in-class solution.
The integration ensures every aspect of a player’s journey is managed from the point of first contact with the site, onsite game playing, through to the point at which they exit to an operator site. Through personalised CRM communications, but with Responsible Gambling messaging interlaced through the entire lifecycle, players are monitored across theentire product portfolio before referring on.
Suzanna Jiggens-Johnson, Marketing Director of Digital Division Ltd said: “Responsibility has been a primary focus for Digital Division Ltd since its inception and the partnership with Crucial Compliance was the obvious next step in our growth.
“With the launch of our Slots Temple Tournaments offering, which allows players to participate in free-to-play tournaments on our site, we wanted to ensure that, as a leading, responsible, affiliate, we remained highly compliant in our behaviour, whilst providing a first-class experience to our players.
“Working hand in hand with the team at Crucial meant we benefited from expert guidance as we grow our business, and haven’t just got a a software solution. CBI delivers a single customer view, there is one single and absolute truth across the business rather than a marketing, finance and exec view for the same data.”
Andy Masters, COO at Crucial Compliance, said: “We are delighted to have been selected by the team at Digital Division Ltd and to be providing them with our powerful Crucial Business Intelligence and Crucial Player Protection solutions.
“We offer the only platform that has been built from the ground up by iGaming professionals for the specific purpose of player management through automated behavioural processes, with a focus on sustainable revenues from players while keeping them in the “fun zone”. The tool is also supported by an experienced training, data and analytical team.
“CBI improves the output and efficiency of the operations and CRM team, allowing the team at Digital Division Ltd to focus on strategy and recruiting and managing players responsibly. We look forward to working closely with Digital Division Ltd in what will be a long and successful relationship.”
Surf On the Waves to Success: N1 Partners at SBC Summit Lisbon 2025
From September 16 to 18, the N1 Partners team will take part in SBC Summit 2025 in Lisbon — one of the largest events in the iGaming industry. Thousands of professionals from around the world will gather at Feira Internacional de Lisboa & MEO Arena to discuss trends, exchange insights, and build new partnerships. N1 Partners is known for preparing something special for every event, and this time the team will bring a vibrant surf-inspired atmosphere to booth F84.
Surfing the Wave of Opportunities with N1 Partners
At every conference, meeting the N1 Partners team is a chance for affiliates to advance in the N1 Puzzle Promo and get closer to the grand prize of the year — the Robinson R22 Beta II helicopter. In Lisbon, this journey takes on a fresh theme — surfing, as a symbol of freedom, energy, and moving forward.
At the N1 Partners booth, the team will recreate the vibe of a real surf camp, giving partners the chance to discuss business opportunities and take part in activities designed to help them “catch the wave” of success.
What Visitors Will Find at Booth F84
- Surf Bar serving signature bubble teas and retro-surf–style cocktails
- Surf Balance Board Challenge: test your balance, claim guaranteed prizes, and get the chance to win an all-inclusive surf trip
- Meeting zones designed for productive negotiations and top-tier deals in a comfortable setting
A Dream Trip for the Winner
N1 Partners will raffle off a certificate for an all-inclusive surf camp trip, which includes flights, villa accommodation, training with a professional coach, and a branded surfboard delivered directly to the winner.
How to participate:
- Visit booth F84
- Register for the giveaway
- Be present at the raffle (stay tuned for the exact time on N1 Partners’ social media)
Full terms and conditions will be available at the booth.
See You in Lisbon
SBC Summit Lisbon is the perfect opportunity to meet the N1 Partners team, explore new projects, learn about the latest brand launches, and discuss exclusive partnership opportunities. At booth F84, visitors will find live business conversations, branded merch, and additional puzzles to bring them closer to the grand prize of the N1 Puzzle Promo.
Why N1 Partners
Working directly with an advertiser, partners of N1 Partners benefit from:
- 14+ licensed casino and sportsbook brands with Reg2Dep up to 70%
- top deals across 10+ Tier-1 GEOs
- CPA up to €650, RevShare up to 45% + NNCO, and hybrid models
At booth F84, the N1 Partners team will be focused on real business. Whether you run SEO, PPC, FB, or other traffic sources, you’ll discover how to turn them into even greater profit with N1 Partners’ offers.
Don’t wait: book your meetings with N1 Partners’ affiliate managers now and make your SBC Lisbon experience as productive as possible.
Affiliate marketing powerhouse unveils new identity and content strategy to strengthen player trust in competitive online casino market
CasinoHawks, the UK-facing affiliate brand of Game Lounge, has unveiled a bold new look and content strategy designed to strengthen its position in one of the world’s most competitive online gambling markets.
Launched in 2012, CasinoHawks has built its reputation as a trusted source of casino knowledge for British gamblers, providing detailed reviews, expert-led insights, and industry news for more than a decade. Its latest refresh represents a significant step forward in creating a more modern, engaging, and unmistakably British identity for the brand.
The new strategy places a sharper focus on delivering value to UK players through locally relevant, expert-driven content. Reviews are now written exclusively by UK-based specialists, ensuring recommendations reflect the needs of domestic audiences.
Alongside this, the site’s visual identity has been refreshed with a new colour palette, updated branding, and a reimagined logo – with the hawk symbolising sharp insight and the checkmark representing trustworthiness and compliance.
Keith Geary, Director of Casino at CasinoHawks, said: “We wanted to distinguish ourselves from international sites by feeling more familiar to UK players. At the same time, this was the perfect opportunity to modernise the brand and create a more engaging and user-friendly experience.”
The rebrand builds on a strong track record of product innovation and marketing milestones. CasinoHawks launched its popular Bonus Wagering Calculator in 2022, debuted a dedicated YouTube channel in 2023, and earned the QMRA Quality and Compliance stamp of approval in 2024.
The new branding is supported by a content strategy designed to elevate CasinoHawks beyond a standard affiliate model. By investing in deeper insights, greater transparency, and a more relatable tone of voice, the brand aims to set a new standard for player-first content in the UK casino affiliate space.
Geary added: “Our goal is simple – to empower UK players with the tools and insights they need to make safe, informed decisions. This rebrand is just the beginning of a wider strategy to build stronger connections with our audience and reinforce CasinoHawks as the go-to destination for casino knowledge.”
News
Starting September 1 — a New Chance in N1 Puzzle Promo: 5 Premium Prizes for the Top Puzzle Masters!
Have you heard about the N1 Puzzle Promo by N1 Partners, where the ultimate winner will take home a Robinson R22 Beta II helicopter?
If you’re driving SEO, ASO, PPC, FB, Social Media, SMS, Email, UAC, or In-App traffic, but still haven’t joined the race — now’s the perfect time to change that! From September 1, the second lottery of the N1 Puzzle Promo kicks off, giving you another chance to grab a new lineup of premium prizes.
The first lottery ran for three months, turning the puzzle hunt into an intense competition. On July 21, N1 Partners already gave away some of the top prizes — including AirPods Max, Apple Watch, LV backpack, and more.
Now it’s time to join the next round!
Promo period: September 1 – November 30.
Main rule: collect as many puzzle pieces as possible during the lottery period.
Finally, the part everyone’s waiting for — the prizes:
- 1st place: MacBook Pro 16″ (top configuration)
- 2nd place: Porsche eBike
- 3rd place: Cartier Santos Medium watch
- 4th place: Leica Q2 camera
- 5th place: Apple Vision Pro
And that’s not all — N1 Partners will hold a special giveaway among all N1 Puzzle Promo participants who have at least one item from the N1 Partners merch collection. The lucky winner will get an exclusive items package!
You can earn puzzles in the N1 Puzzle Promo not only for traffic: join the special activity until November 15, collect extra puzzles, and try your luck in the giveaway for a home VR flight training set — the “Pilot Course”!
Don’t miss your chance to join the N1 Puzzle Promo — you could be the next name at the top of the leaderboard!
N1 Partners is giving away a trip to a surf camp at SBC Summit 2025 in Lisbon
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