News
Casino Guru Marks 2021 as Its Most Successful Year Ever
The year 2021 has been full of reached milestones and achievements for Casino Guru. The increasing number of visitors noticed several on-site improvements over the year, and the entire gambling market has been witnessing the team’s efforts aimed at safer and more sustainable gambling, like the Casino Guru Academy and Global Self-exclusion Initiative.
The website’s user-centric approach is evident in the uptake of activities that help them directly, such as helping players mistreated by online casinos in their Complaint Resolution Center. The team of almost 20 complaint resolution experts has been doing a great job, as evidenced by the all-time high of 619 complaints about casinos received in December.
Over 2021, the team has recorded 5,532 new complaints in the system. Of these, 1,631 have been resolved, with a total disputed amount returned to players of $4,243,557. This represents a substantial growth from 2020 levels, when the team has published 4,110 complaints, of which 746 have been resolved, with the total disputed amount of $1,750,038.
The site’s multilingual gambling forum has been subject to an even higher growth. Based on its usage statistics from 2021, the forum has become a major part of the online gambling community, currently being one of the two most active and visited forums in online gambling.
In 2021, the Casino Guru forum has received over 11,000 posts from 2,292 unique users, while 45,000 new users have created their accounts. These numbers mean that in approximately one and a half years since launch, the forum has managed to overtake its competition that has been active for over 10 or even 20 years.
Other parts of the Casino Guru website have seen fruitful changes too. The site’s design and development teams have worked in hundreds of new features and improvements. The most notable ones include the ability of users to rate and review online casinos, new homepage, new newsletter options, and the ability to discuss individual casinos right on their review pages. With user experience in mind, the team has further improved the site’s usability on mobile devices, made the registration process simpler, and fine-tuned the language settings that allow users to customize the website to match their needs and preferences.
2021 has also seen Casino Guru’s database of free casino games break the milestone of 10,000 games thanks to over 1,500 new titles added to the collection.
Finally, Casino Guru’s endeavors related to improving the entire gambling industry have captured significant attention, thanks to which multiple team members have taken part in some of the biggest gambling industry conferences and events as speakers and got an opportunity to share their thoughts, ideas, and projects. The importance and impact of these efforts is evidenced by being shortlisted for multiple industry awards.
Casino Guru plans to cater to the increasing number of users who turn to the website with their gambling-related queries by continuing to improve the quality of their services and content, which remains the team’s priority, as well as bringing innovative new features and ways to make online gambling better and safer for everyone. Stay tuned!
Affiliate Announcements
Casumo Renews its Partnership with NetRefer for its Affiliate Marketing Platform
Casumo, the award-winning online casino and sportsbook operator, has renewed its longstanding partnership with NetRefer, the industry’s leading data-driven, AI-powered affiliate marketing platform, extending a collaboration that has supported the operator’s affiliate programme for over a decade.
Founded in 2012, Casumo has established itself as a recognised name in the global iGaming industry, operating across multiple regulated markets, including the UK, Canada, New Zealand, and key European markets, with a strong presence across the Nordics. With a strong focus on user experience, innovation, and player engagement, the brand has built a reputation for delivering a dynamic and high-quality gaming environment tailored to a diverse international audience.
Casumo’s offering spans both casino and sportsbook, supported by a broad portfolio of over 3,500 games, live casino experiences, and a continually evolving product ecosystem. The operator’s approach combines engaging gameplay with a structured and intuitive user journey, underpinned by a commitment to fairness, security, and responsible gaming across all markets in which it operates.
Affiliate marketing has played a central role in supporting Casumo’s growth over the past decade. Through its continued partnership with NetRefer, the operator benefits from a platform designed to deliver performance clarity, reliable tracking, and efficient partner management, enabling the team to optimise affiliate activity and maintain strong relationships across its global partner network.
Alongside these core capabilities, NetRefer continues to evolve its platform with a broader set of technologies that support affiliate programme performance at scale. This includes enhanced reporting through NetRefer’s BI Analytics solution, the Report Builder, deeper visibility into traffic quality via Enhanced Tracking, intelligent assistance through NetRefer CoPilot AI, and flexible integration through its API technology, all forming part of a scalable ecosystem designed to support operators as their requirements grow.
Reflecting on the renewal, Madeline Liautaud, Head of Affiliates at Casumo, said, “Over the years, NetRefer has consistently provided the reliability and flexibility we need to manage affiliate performance across multiple markets. Having confidence in the accuracy of our tracking and reporting is essential, not only for our internal teams but also for maintaining trust with our affiliate partners. Tools like NetRefer CoPilot AI and the Report Builder have also helped streamline day-to-day operations by making data more accessible and easier to work with, allowing our team to focus more on optimisation and strategic decision-making.”
Amanda Camenzuli, NetRefer’s Manager of Account Management, commented, “A 14-year partnership is a strong reflection of the trust and collaboration built between our teams. Casumo is a well-established and forward-thinking operator with a clear focus on user experience and long-term growth. We are proud to continue supporting their affiliate programme with scalable technology and the data visibility needed to manage performance with confidence across multiple markets.”
As Casumo continues to strengthen its presence across international markets, the renewed partnership with NetRefer reinforces a long-standing collaboration built on performance, transparency, and trust. With a shared focus on long-term growth and continuous optimisation, both teams look ahead to the next phase of their partnership.
News
N1 Partners’ Knowledge Base keep up with iGaming Trends
How do you choose the right affiliate program? Which GEOs currently offer the strongest potential? What should you focus on when scaling traffic? And how do you cut through the constant stream of news to find insights that actually matter for your work?
N1 Partners is launching Knowledge Base – a new hub of content for webmasters, affiliate teams, and everyone working with iGaming traffic.
Over the years in the industry, the N1 Partners team has developed deep expertise in affiliate marketing, products, GEOs, traffic acquisition, and partner management. Now, all that knowledge is gathered in one place to share experience, support the community, and help partners navigate the market faster and more effectively.
What’s inside the Knowledge Base?
The N1 Partners Knowledge Base will feature content for both beginner webmasters looking to better understand the affiliate industry and experienced affiliates searching for fresh strategies, trends, and scaling opportunities.
The focus isn’t on short-lived news but on evergreen insights and practical knowledge that stay relevant over time.
Inside the Knowledge Base, you’ll find:
- market analysis;
- industry trend reports;
- guides for affiliates;
- articles on choosing affiliate programs;
- answers to the most common questions;
- practical tips and educational content.
The new section is designed to help affiliates better understand the market, stay ahead of industry changes, assess risks in advance, and spot new growth opportunities early.
Explore the N1 Partners Knowledge Base — and stay one step ahead in the iGaming industry!
Why N1 Partners?
- 14+ casino and betting brands with high Reg2Dep rates;
- 10+ Tier-1 GEOs;
- CPA up to €700 and RevShare up to 55% + NNCO for top partners.
Be number one with N1!
News
LEONBET LAUNCHES A WORLD CUP 2026 RAFFLE CAMPAIGN GIVING OUT A NEW MAZDA CX-3 AND OTHER AMAZING PRIZES
LEONBET LAUNCHES A WORLD CUP 2026 RAFFLE CAMPAIGN GIVING OUT A NEW MAZDA CX-3 AND OTHER AMAZING PRIZES!
LEONBET, Tanzania’s leading betting company known for its exciting odds and daily promotions, has officially launched another major campaign ahead of the 2026 World Cup season, which will officially begin on May 15, 2026.
LEONBET has always been committed to rewarding Tanzanians through different promotions. Before the launch of the WORLD CUP 2026 RAFFLE campaign, the company successfully introduced promotions such as MAGIFTI BAMPA 2 BAMPA, COMBO-HELA, and many others. These promotions are aimed at making sure customers benefit and win every day, which is why LEONBET is known as a company that creates winners daily.
The 2026 WORLD CUP RAFFLE campaign officially starts on May 15, 2026, and ends on July 20, 2026. The campaign aims to give customers a chance to win exciting prizes while enjoying the entertainment and excitement of the World Cup tournament.
Through this campaign, LEONBET customers will be required to place bets worth at least TZS 3,000 or more on any sport to receive coupons that will allow them to participate in different prize draws during various stages of the World Cup competition.
Participants in the campaign will have a chance to win prizes including:
- Mazda CX-3
- Luxury Ngorongoro trip for two
- PlayStation 5 (PS5)
- iPhone 17 Pro Max
- TZS 10 million cash prize
- And many more prizes
The prizes will be awarded during different stages of the tournament, including:
- Group Stage
- Round of 16
- Quarter Finals
- Semi Finals
- Final
Speaking about the promotion, LEONBET Director Jérôme Dufourg said:
“We are excited to bring Tanzanians this big campaign aimed at increasing entertainment, competition, and winning opportunities for our customers during the World Cup tournament. We believe this campaign will bring happiness to many participants across the country.”
LEONBET ambassador Baraka Mpenja also said:
“I continue to enjoy working with LEONBET because it is a trustworthy company with no tricks. It is one of the best companies in Tanzania, offering regular promotions to make sure Tanzanians have a chance to win. I encourage everyone to participate by playing more with bets starting from only TZS 3,000 to win many prizes, including the Mazda CX-3.”
LEONBET continues to strengthen its commitment to providing reliable and high-quality services to all customers while improving the sports betting experience in Tanzania.
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