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3 Things To Consider Before Starting A New Casino Affiliate Business

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3 Things To Consider Before Starting A New Casino Affiliate Business

 

There can be no question that the online casino business is flying right now. It seems that nothing can stop the rapid rise of this exciting industry!

Individuals across the globe are looking to get in on the action, creating gambling affiliate websites to tap into the lucrative wealth that the industry can provide.

Although seriously competitive and ever-changing, the affiliate biz is an exciting one that brings endless possibilities. Whether you are looking to strike out as a review and information portal such as newcasinosites.me.uk, or prefer something slightly different, the affiliate industry can be truly exciting.

In this article, we will take a look at 3 things to consider before starting a new casino affiliate business. From research to the importance of tech, we will cover it all.

Let’s get going with the foundation of any career in the affiliate industry.

Know your stuff: The importance of research

If you are serious about launching a new casino affiliate business, you’re really going to have to know your stuff.

Online gambling is a lucrative yet complex world, packed with variables and jargon and more that can leave newcomers bewildered. If you are looking to launch a new casino affiliate business, you will need to research the industry heavily. Of course, the best way to do this is to play some casino games yourself! Sign up to a few different sites and get playing, practice makes perfect after all!

You will need a strong grasp of modern technology

If you are serious about starting a new casino affiliate business, understanding the tech behind the industry is also key. You will save plenty of money when building your website if you can learn basic HTML, not to mention you will gain total creative control of your project. After all, this is your project!

When you know HTML, you can constantly revamp and polish your site to keep things fresh for new players. Image is extremely popular in the new casino affiliate business and so you should not underestimate this aspect.

Another key tech to understand is Search Engine Optimisation (SEO). In fact, this is more a type of marketing than anything else, which functions by using keywords, interlinking and meta titles to ensure that a given site finishes as high up as can be in search engine results. If it sounds simple, then that’s because it is, at least on the surface. There is no end to the ways you can manipulate SEO to ensure that your new casino affiliate business gets plenty of airtime.

Consider using gambling affiliate programs

If you are still interested in starting a new casino affiliate business, well done! One of the best ways to do so is to join a program, which removes plenty of the burden on you at first.

Basically, these programs show new casino affiliate businesses how to drive traffic to their site, thereby getting your foot in the door of what can be a seriously tough industry to break into. You should really consider joining a program if you feel that your site is not getting the coverage you desire.

Affiliate Success

ReferOn celebrates SiGMA presence with 5 Star Award!

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ReferOn celebrates SiGMA presence with 5 Star Award!

 

SiGMA is time for celebration as ReferOn wins Rising Star of the Year award from 5 Star Media!

ReferOn, the state-of-the-art affiliate management platform for the iGaming industry, celebrated its first presence at SiGMA Malta Europe with numerous partners and client meetings and is delighted to announce that it won the Rising Star of the Year award from 5 Star Media for 2023!

Exhibiting at an iGaming conference and expo for the first time since launching in February, ReferOn welcomed clients and prospects at its stand and showcased the Rising Star of the Year award it won from 5 Star Media’s Starlet Awards.

David Harris, Tech Team Lead at ReferOn, commented: “SiGMA Malta Europe was a fantastic event for ReferOn. The event was not only valuable for the significant potential arising from the meetings held, but also because SiGMA fosters an environment where like-minded individuals can deeply understand the market and discuss all its aspects in an ideal setting. This can be in relation to the iGaming market’s weaknesses or areas for growth and it generates a continuous flow of ideas for improvement on all sides. ReferOn was no exception to this and this gave us plenty of food for thought to grow into 2024.”

ReferOn’s platform is focused on ease-of-use, speed and leveraging its state-of-the-art technology for the benefit of affiliates. By joining the platform, affiliates benefit from ReferOn’s brand new features such as Dynamic Reporting, user-friendly dashboards and Instant API Reports.

 

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Affiliate Success

Boomerang Media is the Best PPC Affiliate at SiGMA Europe Awards 2023

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Boomerang Media is the Best PPC Affiliate at SiGMA Europe Awards 2023

 

Boomerang Media claimed “The Best PPC Affiliate” nominee at the recent SiGMA Europe Awards 2023, reinforcing its position as an industry leader

Boomerang Media, part of Boomerang Partners, won “The Best PPC Affiliate” at the SiGMA Europe Awards 2023, demonstrating its competitive strength among top industry players. The award ceremony was held on the opening day of the SiGMA Europe Malta event on November 14. Boomerang Media was honored after an open vote and jury decision, beating out fellow nominees Identi and RevenueLab.

“We are thrilled to have secured this prestigious SiGMA Europe award this year,” said Vitalii Prokofiev, CEO of Boomerang Partners. “It validates our team’s dedication and commitment to offering best-in-class experiences tailored for each market we operate in.”

Not just a contender for prestigious awards, Boomerang Partners has also appointed its leading brand – Boomerang Sportsbook, a sponsor of the ‘Best East Europe Affiliate 2023’ category. This underscores their commitment to emerging European markets. With a strong presence in these regions already, Boomerang offers affiliates extensive opportunities to expand globally, including into both Europe and Latin America.

“We applaud Boomerang Partners’s dedication to expanding across Europe and beyond,” Denis Dzyubenko, CIS Region Director at SIGMA Group. “Earned win for Boomerang Media in the “The Best PPC Affiliate” nominee and Boomerang Partners’s sponsorship of the “Best East Europe Affiliate” category demonstrates a strategic understanding of key growth regions and a commitment to supporting the entire ecosystem. Operators like Boomerang, who foster industry development while delivering innovative platforms, are vital to our sector’s success”.

SiGMA Europe is a premier global gaming event and forum for industry experts and affiliates. It convenes over 800 sponsors, 200 exhibitors, 200 speakers, and 25,000 delegates to discuss gaming trends, share ideas, and network. SiGMA has raised over €300,000 for charity since 2020 through its global events. For 2023, the SiGMA Foundation aims to launch significant initiatives, including an educational facility in Ethiopia for 1,000 students, two Camino de Santiago hikes with €70,000 targets each, summiting Mount Toubkal, and continuing the Kilimanjaro Challenge, which has raised €1 million since 2004 – all guided by principles of transparency and impactful philanthropy.

“It’s great to be recognized by the industry’s best. We are glad that our initiative to develop professional sports around the world did not go unnoticed,” stated Vitalii Prokofiev, CEO of Boomerang Partners. “We will continue to push the envelope and deliver the best products in our categories experience globally.” At the SiGMA Europe in Malta, Boomerang Partners is represented by the booth of its flagship brand Boomerang Bet.

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Affiliate Success

SPOTLIGHT SPORTS GROUP NAMED AFFILIATE OF THE YEAR AT THE EGR OPERATOR AWARDS

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Spotlight Sports Group Triumphs with the Affiliate of the Year Award, Solidifying Position as Industry Leaders

Spotlight Sports Group (SSG), a world-leading technology, content and media company specialising in sports betting, was named the winner of the EGR Operator Award’s headline category, Affiliate of the Year. This achievement underscores SSG’s successful development and growth of its four leading sports betting affiliates.

The winning submission included data on differentiation and quality of offering, quality and scale of traffic, audience growth innovation and strong partner relationships, including a particular focus on the promotion of safer gambling measures.

The Affiliate of the Year award is the first award that SSG has received recognising the success of its affiliate brands on a global scale. In the UK, SSG is led by the Racing Post, which is the unrivalled leader in horseracing news and tips, in addition to being the largest horseracing affiliate in the world.

In North America, SSG’s flagship brand is Pickswise, which has grown the largest audience of any affiliate launched in the market since the repeal of PASPA in 2018.

Spotlight Sports Group also owns and operates leading affiliates, myracing and Free Super Tips. Myracing is a trusted resource for every horseracing and greyhound race in the UK and Ireland. Free Super Tips specialises in providing football tips for matches and leagues around the world and has developed large audiences in the UK, Ireland and other regulated markets globally.

Combined, the four properties provide operators with a hard-to-match combination of platforms that boast extensive and loyal audiences in a variety of markets.

Discussing the award win, Spotlight Sports Group’s Chief Executive Officer, Mark Renshaw, said: “We are thrilled to have won this award from EGR. In addition to it being an especially prestigious award, it is something that our entire company can take pride in and look to as proof that our hard work is being recognised by our industry peers. The award win helps solidify SSG as one of the few super affiliates in the industry as all of our affiliate brands have taken major strides forward in the past year by growing their audiences and increasing engagement.

He continued: “We are also honoured that this is our second industry award win of the year from EGR, following being named winner of the Sports Data Supplier award at their B2B ceremony in June. We look forward to continuing to go above and beyond the odds for our audiences and unlocking audience value for our partners through all of our products and services.’’

The EGR Operator Awards winners were announced on Thursday, 26th October, at the Grosvenor House in London.

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