News
King Billy Casino, a proud holder of MGA license
One of the world’s most beautiful archipelagos (yes, Malta is not just one island). Set of epic films and TV shows, like Troy, Gladiator and Game of Thrones. A walker’s paradise during almost all seasons of the year, with stunning views from dramatic cliff edges. Fantastic cuisine. Picturesque capital Valetta.
And yet, when it comes to online gaming, there is something more in Malta than the above, something that has turned it into the Mecca of the gambling world. We are talking of course about the Malta Gaming Authority which has become the world’s preferred remote gaming regulator. Don’t get us wrong Curacao license holders, your license is still decent, but Malta is in a league of its own.
How have the Malta Gaming Authority done it? By offering a solid legal framework for service providers, operators and online players. Any company which wishes to obtain the coveted MGA gambling license has to meet a number of strict criteria, ranging from ownership structure and credibility to integrity and competence.
Which brings us to the happy news from the King Billy Kingdom. It was due and it is now a fact, that King Billy Casino, owner of several impressive industry distinctions, awards and trophies in less than 3 years of operations is now also a proud holder of the MGA license.
Good news from the Kingdom, so we reached out to a few key persons of the organization for statements. King Billy Casino CEO (and “First Lord” of the Kingdom) explains: “At King Billy Casino, we view our course, so far, as a journey where the destination can only be reached by taking methodical steps. One of these steps, actually a giant leap for us, is our MGA license.”
So, what has changed for King Billy Casino with the new license? The CEO points out “You know, even before the MGA license, we were implementing a modus operandi at King Billy Casino, exactly as if we had a Malta license. This means a policy of full transparency. We expect that combining this policy with the Malta regulations will make the relationship with our players even more reliable, trustworthy and secure.”
And what about new opportunities? Ruslan Legenzov, King Billy Casino Head of Affiliates (and “Lord of Affiliates” of the Kingdom) shares his thoughts with us: “Plenty of opportunities, which we will try to capitalize at a maximum level. New payment systems, like Trustly, the “darling” PSP of European players will now be available at King Billy, along with tax-free transactions.
Furthermore, our King Billy Casino MGA site will feature a brand new Loyalty Program with a refined bonus system and no less than 7 levels: Citizen, Baron, Earl, Marquess, Duke, Prince, and finally King, next to King Billy himself. Female titles apply too for ladies, so we invite everyone, above 18 years of age for a ride.”
The King Billy Casino CEO compared the casino’s course to a journey. So, what is the destination of the journey? The CEO smiles “We are trying to make it the most interesting type of journey – a never ending one!”
We must admit that we like this way of thinking, and for the time being we reckon that “His Majesty King Billy and his faithful servants” could use some rest on this long journey. And what best place to rest than Malta?
MGA, the Malta Gaming Authority, is a Malta-based Gaming Control Board. Its mission, since its inception in 2001, is based on the principle of having a transparent and fair gaming sector in Malta, to safeguard against corruption and crime and offer protection to vulnerable players and minors.
King Billy Casino is a new generation online casino, available in 6 languages (English, German, Russian, Finnish, Norwegian and Japanese) with an impressive record in awards and a remarkable variety of games and features. King Billy has prioritized the creation of a superb user experience focusing on the myth of King Billy and his Kingdom and treats all players with the specialness they deserve.
News
N1 Puzzle Promo by N1 Partners Named Best Advertising and Marketing Campaign at the European iGaming Awards
N1 Partners is proud to announce that N1 Puzzle Promo has been awarded Best Advertising and Marketing Campaign at the European iGaming Awards, recognizing the campaign as one of the most impactful and innovative marketing initiatives in the iGaming industry.
The European iGaming Awards celebrate excellence across the European iGaming industry, honoring companies and projects that demonstrate outstanding performance, creativity, and contribution to the sector.
N1 Puzzle Promo stood out as a large-scale global affiliate marketing campaign that became one of the most visible and performance-driven initiatives in iGaming in 2025. Built around a competitive, leaderboard-based mechanic, the campaign featured a total prize pool of €500,000, with a Robinson R22 helicopter as the ultimate reward. This ambitious concept motivated affiliates worldwide to actively scale traffic and compete for top positions across multiple Tier-1 markets.
The campaign was supported by a strong and continuous online presence throughout the year. N1 Puzzle Promo was actively promoted via leading iGaming media, digital advertising, and social media channels. This ensured consistent 360-degree exposure across all key touchpoints, keeping both existing partners and new affiliates highly engaged. The campaign drove sustained activity across Tier-1 and growth markets, with affiliates increasing their monthly FTD volumes by 150% in 2025 compared to the previous year.
The campaign culminated in a grand final party and winner announcement event in Barcelona, where top-performing partners gathered to celebrate the results together. This transparent and public conclusion reinforced trust, credibility, and community within the affiliate network, transforming months of competition into a shared industry milestone.
“Winning Best Advertising and Marketing Campaign at the European iGaming Awards is a powerful validation of our vision for N1 Puzzle Promo,” said Alexa Bond, Head of Affiliates at N1 Partners. “This wasn’t just a promo, it was a global journey that united partners and drove strong, measurable growth. We’re grateful to our partners and proud to set a new benchmark for affiliate marketing in iGaming.”
This award further strengthens the position of N1 Partners as a team that consistently delivers bold, high-impact marketing solutions and continues to set new benchmarks for affiliate campaigns in the iGaming industry.
Awards
2RBO Affiliates Secures Affiliate Marketing Campaign of the Year at International Gaming Awards 2026
2RBO Affiliates has been named Affiliate Marketing Campaign of the Year at the 19th edition of the International Gaming Awards (IGA), one of the most respected global events recognizing excellence across the gaming and gambling industry.
The award ceremony took place on January 18, 2026, at the Intercontinental Hotel in Barcelona, welcoming senior leaders and professionals from both online and land-based gaming sectors.
Recognizing innovation and performance in affiliate marketing
The Affiliate Marketing Campaign of the Year category is among the most competitive at the IGA, highlighting affiliate programs that demonstrate outstanding creativity, measurable commercial impact, and strong brand development.
In selecting the winner, the judging panel evaluates campaign execution, audience engagement, scalability, and the ability to drive sustainable growth for both operators and partners.
2RBO Affiliates stood out through its data-driven approach, modern campaign structure, and focus on long-term affiliate value rather than short-term performance spikes.
Commitment to transparency and scalable growth
Commenting on the recognition, Aviv Rosenblit, Head of Affiliates at 2RBO, said:
“We are extremely proud to receive this award from industry peers. It confirms our commitment to innovation, transparency, and delivering sustainable growth for our partners. Our goal has always been to build long-term relationships supported by technology, trust, and measurable results.”
A high-performance affiliate ecosystem
2RBO Affiliates operates a comprehensive affiliate platform supporting several established iGaming brands, including Betinia, Swiper, CampoBet, and ToonieBet.
The program combines:
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advanced gamification tools
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flexible commission models
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real-time performance analytics
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proactive compliance monitoring
This integrated approach enables affiliates to maximize engagement, improve retention, and optimize revenue across multiple regulated markets.
Strengthening its position in the global affiliate market
The International Gaming Awards, supported by leading industry publication The iGaming Post, are widely regarded as one of the most prestigious charity-driven events in global gaming.
By securing this award, 2RBO Affiliates further reinforces its position as a high-performance affiliate program focused on sustainable partnerships, innovation-led marketing strategies, and long-term value creation.
About 2RBO Affiliates
2RBO Affiliates is a global affiliate program representing premium iGaming brands. The platform is designed to support affiliates through modern gamification mechanics, flexible commercial structures, detailed performance tracking, and strong compliance standards — enabling partners to scale efficiently in competitive markets.
About the International Gaming Awards (IGA)
The International Gaming Awards celebrate excellence across the global gaming industry, bringing together stakeholders from mobile gaming, online casinos, sportsbooks, and land-based operators. In addition to recognizing leadership and innovation, the IGA supports charitable initiatives worldwide.
Conferences
Mondoplay to sponsor Gamblers Connect at ICE and iGB Affiliate Barcelona
Gamblers Connect, the award-winning iGaming media and affiliate platform, has revealed that Mondoplay will be the official conference sponsor of its delegation at the upcoming ICE and iGB Affiliate Summit in Barcelona, Spain.
This sponsorship marks a significant collaboration between two innovative forces in the iGaming sector as the industry gathers for its most prestigious annual event. This partnership serves as another prime example of how strategic alliances can amplify impact within the community.
Both Gamblers Connect and Mondoplay share a unified vision of prioritising quality and user experience above all else. This sponsorship perfectly reflects that shared belief and commitment to excellence.
The summit in Barcelona represents a new chapter for the industry, and this partnership ensures Gamblers Connect can connect directly with operators, affiliates, and industry leaders from across the globe with greater resources and presence.
Mondoplay has established itself as a dynamic operator brand known for its comprehensive sportsbook and casino offering. Its platform is built on delivering seamless player experiences, a philosophy that aligns perfectly with the editorial standards of Gamblers Connect.
Gjorgje Ristikj, Founder of Gamblers Connect, said: “By supporting our delegation, Mondoplay is directly investing in independent media coverage and the fostering of transparent industry dialogue. This partnership is more than just a sponsorship agreement. It is a celebration of shared ambition and mutual growth. Together, we can continue to prove that meaningful collaboration and genuine value creation are what truly move the iGaming industry forward.”
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News2 weeks agoTaking Off with N1 Partners at iGB Affiliate 2026 in Barcelona: Grand Final and a Helicopter for the N1 Puzzle Promo Winner
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Conferences1 week agoMondoplay to sponsor Gamblers Connect at ICE and iGB Affiliate Barcelona
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Awards3 days ago2RBO Affiliates Secures Affiliate Marketing Campaign of the Year at International Gaming Awards 2026
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News2 days agoN1 Puzzle Promo by N1 Partners Named Best Advertising and Marketing Campaign at the European iGaming Awards

