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SiGMA goes to G2E Asia

SiGMA is turning up in force for the upcoming G2E Asia, which will be held on the 15th to the 17th of May, at the Venetian Macao in Macau, China.
The 12th edition of the Global Gaming Expo is set to host its largest presence ever, featuring an exclusive focus on the latest global trends in the Asian gaming-entertainment industry. The expo is a renowned industry veteran when it comes to providing a trade platform for professionals to build solid business connections. Visitors can source the latest products, technologies, and services the marketplace has to offer.
Key segments will include: Digital Content & Technology, which will showcase online game development and technology providers, Integrated Resort Technology & Business Solutions, a display of some of the latest IR products and services, and a first for Asia – The Parts and Components Pavilion, a trade platform which will exhibit components of the electronic gaming machine manufacturing industry.
The three-day conference program will feature a tantalising line-up of prestigious industry leaders, who will present a variety of panel discussions on some of the latest trends and challenges the region is facing. The Asian Markets Forum will feature two panels focusing on Asia North and Asia South – hotly anticipated topics include digital content and technology, the futures of gaming and integrated resorts.
Booked to deliver keynote addresses, is chairman and chief executive officer of Melco Resorts & Entertainment Limited, Mr. Lawrence Ho, and director of the Gaming Inspection and Coordination Bureau of Macau SAR Government, Mr. Paulo Martins.
G2E Asia is presented by the American Gaming Association and organised by Reed Exhibitions. Its 2017 edition recorded record-breaking attendance with nearly 13,000 visitors attending from over 80 different countries and regions.
Meet up with SiGMA at Stand 760. To set up a meeting with us, drop us an email on [email protected]. We look forward to seeing you there.
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N1 Partners is giving away a trip to a surf camp at SBC Summit 2025 in Lisbon

Surf On the Waves to Success: N1 Partners at SBC Summit Lisbon 2025
From September 16 to 18, the N1 Partners team will take part in SBC Summit 2025 in Lisbon — one of the largest events in the iGaming industry. Thousands of professionals from around the world will gather at Feira Internacional de Lisboa & MEO Arena to discuss trends, exchange insights, and build new partnerships. N1 Partners is known for preparing something special for every event, and this time the team will bring a vibrant surf-inspired atmosphere to booth F84.
Surfing the Wave of Opportunities with N1 Partners
At every conference, meeting the N1 Partners team is a chance for affiliates to advance in the N1 Puzzle Promo and get closer to the grand prize of the year — the Robinson R22 Beta II helicopter. In Lisbon, this journey takes on a fresh theme — surfing, as a symbol of freedom, energy, and moving forward.
At the N1 Partners booth, the team will recreate the vibe of a real surf camp, giving partners the chance to discuss business opportunities and take part in activities designed to help them “catch the wave” of success.
What Visitors Will Find at Booth F84
- Surf Bar serving signature bubble teas and retro-surf–style cocktails
- Surf Balance Board Challenge: test your balance, claim guaranteed prizes, and get the chance to win an all-inclusive surf trip
- Meeting zones designed for productive negotiations and top-tier deals in a comfortable setting
A Dream Trip for the Winner
N1 Partners will raffle off a certificate for an all-inclusive surf camp trip, which includes flights, villa accommodation, training with a professional coach, and a branded surfboard delivered directly to the winner.
How to participate:
- Visit booth F84
- Register for the giveaway
- Be present at the raffle (stay tuned for the exact time on N1 Partners’ social media)
Full terms and conditions will be available at the booth.
See You in Lisbon
SBC Summit Lisbon is the perfect opportunity to meet the N1 Partners team, explore new projects, learn about the latest brand launches, and discuss exclusive partnership opportunities. At booth F84, visitors will find live business conversations, branded merch, and additional puzzles to bring them closer to the grand prize of the N1 Puzzle Promo.
Why N1 Partners
Working directly with an advertiser, partners of N1 Partners benefit from:
- 14+ licensed casino and sportsbook brands with Reg2Dep up to 70%
- top deals across 10+ Tier-1 GEOs
- CPA up to €650, RevShare up to 45% + NNCO, and hybrid models
At booth F84, the N1 Partners team will be focused on real business. Whether you run SEO, PPC, FB, or other traffic sources, you’ll discover how to turn them into even greater profit with N1 Partners’ offers.
Don’t wait: book your meetings with N1 Partners’ affiliate managers now and make your SBC Lisbon experience as productive as possible.
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CasinoHawks spreads its wings with bold rebrand for UK market

Affiliate marketing powerhouse unveils new identity and content strategy to strengthen player trust in competitive online casino market
CasinoHawks, the UK-facing affiliate brand of Game Lounge, has unveiled a bold new look and content strategy designed to strengthen its position in one of the world’s most competitive online gambling markets.
Launched in 2012, CasinoHawks has built its reputation as a trusted source of casino knowledge for British gamblers, providing detailed reviews, expert-led insights, and industry news for more than a decade. Its latest refresh represents a significant step forward in creating a more modern, engaging, and unmistakably British identity for the brand.
The new strategy places a sharper focus on delivering value to UK players through locally relevant, expert-driven content. Reviews are now written exclusively by UK-based specialists, ensuring recommendations reflect the needs of domestic audiences.
Alongside this, the site’s visual identity has been refreshed with a new colour palette, updated branding, and a reimagined logo – with the hawk symbolising sharp insight and the checkmark representing trustworthiness and compliance.
Keith Geary, Director of Casino at CasinoHawks, said: “We wanted to distinguish ourselves from international sites by feeling more familiar to UK players. At the same time, this was the perfect opportunity to modernise the brand and create a more engaging and user-friendly experience.”
The rebrand builds on a strong track record of product innovation and marketing milestones. CasinoHawks launched its popular Bonus Wagering Calculator in 2022, debuted a dedicated YouTube channel in 2023, and earned the QMRA Quality and Compliance stamp of approval in 2024.
The new branding is supported by a content strategy designed to elevate CasinoHawks beyond a standard affiliate model. By investing in deeper insights, greater transparency, and a more relatable tone of voice, the brand aims to set a new standard for player-first content in the UK casino affiliate space.
Geary added: “Our goal is simple – to empower UK players with the tools and insights they need to make safe, informed decisions. This rebrand is just the beginning of a wider strategy to build stronger connections with our audience and reinforce CasinoHawks as the go-to destination for casino knowledge.”
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Starting September 1 — a New Chance in N1 Puzzle Promo: 5 Premium Prizes for the Top Puzzle Masters!

Have you heard about the N1 Puzzle Promo by N1 Partners, where the ultimate winner will take home a Robinson R22 Beta II helicopter?
If you’re driving SEO, ASO, PPC, FB, Social Media, SMS, Email, UAC, or In-App traffic, but still haven’t joined the race — now’s the perfect time to change that! From September 1, the second lottery of the N1 Puzzle Promo kicks off, giving you another chance to grab a new lineup of premium prizes.
The first lottery ran for three months, turning the puzzle hunt into an intense competition. On July 21, N1 Partners already gave away some of the top prizes — including AirPods Max, Apple Watch, LV backpack, and more.
Now it’s time to join the next round!
Promo period: September 1 – November 30.
Main rule: collect as many puzzle pieces as possible during the lottery period.
Finally, the part everyone’s waiting for — the prizes:
- 1st place: MacBook Pro 16″ (top configuration)
- 2nd place: Porsche eBike
- 3rd place: Cartier Santos Medium watch
- 4th place: Leica Q2 camera
- 5th place: Apple Vision Pro
And that’s not all — N1 Partners will hold a special giveaway among all N1 Puzzle Promo participants who have at least one item from the N1 Partners merch collection. The lucky winner will get an exclusive items package!
You can earn puzzles in the N1 Puzzle Promo not only for traffic: join the special activity until November 15, collect extra puzzles, and try your luck in the giveaway for a home VR flight training set — the “Pilot Course”!
Don’t miss your chance to join the N1 Puzzle Promo — you could be the next name at the top of the leaderboard!
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