News
KING BILLY CASINO: ONE KING TO RULE THEM ALL AT THE ASKGAMBLERS AWARDS!
There were a lot of firsts in the industry on the first of February 2018! AskGamblers, the trusted and well respected online casino portal, itself a many times awarded website, held its first ever AskGamblers Awards. In an impressive ceremony, pretty much reminding the EBU’s Eurovision Contest format, prizes were given in three categories, including Best New Casino.
They say that there can be only one King! And in the AskGamblers 2018 Awards, this was confirmed in this year’s Best New Casino category. Under fierce competition of the highest possible quality, with no less than 75 new casinos participating and with a lot of suspense until the last moment, King Billy Casino came first, winning the hearts of both the judges and the public.
Vladimir Harkusha, King Billy Casino CEO, commented on the news: “A milestone for the Kingdom and a day of joyous celebration for us all! I want to thank the whole King Billy team for doing the extra mile that has brought this fantastic result to us, as well as all the players who voted for us. We thank them from the bottom of our hearts! But we do not stop here. As they say, it is easier to get to the top than it is to stay there. So, all of us are ready for the next challenges and we are determined to keep the King where he deserves to be: Always at the top!”.
About AskGamblers
AskGamblers is an industry leader in casino portals offering transparent, unbiased online casino and game reviews as well as real players’ opinions and ratings since 2005. AskGamblers has been awarded many times, sweeping the iGaming Business awards for Best Casino Website in both 2016 and 2017. It has also built a free automated complaints system helping players resolve their disputes with casinos and is constantly trying to recognize reputable and spot rogue casinos. All the information collected over the years, has led to the creation of its own, unique and trusted algorithm called “Casino Rank”.
About King Billy
King Billy is an exciting project, launched in April 2017 and created entirely from professionals with many years of experience in online gaming. Its goal is to provide a second to none gaming experience to players by offering them features and offers, very seldom seen in the industry. King Billy Casino is providing games from leading software providers such as Microgaming, NetEnt, NYX, Betsoft Gaming, Pragmatic Games, Yggdrasil, Endorphina, iSoftBet and others. Besides offering top notch games, King Billy has built on creating a superb user experience focusing on the myth of King Billy and his Kingdom and treats all players with the specialness they deserve. King Billy Casino won the award of Best New Casino in the 2018 AskGamblers Awards.
Affiliate Announcements
Registration opens as ‘Nuevos Horizontes’ unveiled as creative theme for Barcelona-bound iGB Affiliate
As registration opens for iGB Affiliate, ‘Nuevos Horizontes’ (New Horizons) has been unveiled as the creative theme driving the international marketing campaign in support of the 2025 edition which will be the first to take place at Fira Gran Via, Barcelona alongside sister show ICE.
Explaining the thinking behind the creative Naomi Barton, iGB Events’ Global Portfolio Director said: “The iGaming industry is continually evolving, and our 2025 campaign invites affiliates to explore new horizons at our exciting new venue, Fira Gran Via in Barcelona.
“iGB Affiliate is the home of the igaming affiliate community, and it enables connection, growth and shared business success for our audience of affiliates, operators and tech vendors. This campaign will drive our community into uncharted territory, sparking a spirit of exploration that embraces emerging markets, innovative strategies, and untapped commercial opportunities. It equips affiliates with the tools and insights needed to adapt, innovate, and conquer new horizons.”
She added: “With our move to Barcelona we’re setting our sights on an incredibly bright future. The additional space at Fira Gran Via, Barcelona, which is among the largest exhibition venues in Europe, will enable iGB Affiliate to achieve its full potential and continue to connect the best affiliates with the best operators and tech vendors.
“The 2025 edition of the show is set to feature a record 250 exhibitors and sponsors, occupying 15,000 sqm of space. The enhanced facilities in Barcelona will empower the affiliate community to forge new igaming connections, build strategic and trusted partnerships, expand their networks, and explore uncharted territories.”
Awards
Casino Guru takes the top distinction in SBC Awards 2024
Casino Guru has won the SBC Awards 2024 in the “Casino Affiliate of the Year” category, which was contested by 12 shortlists and, which was ultimately won by the company.
Casino Guru is the biggest database of online casinos and online casino bonuses with up-to-date information on thousands of online casinos on the internet, providing human-reviewed insight into individual casinos and devising a complex Safety Index to help assess brands and help players make an informed choice.
The database has grown rapidly, with Casino Guru upholding its “Casino Affiliate of the Year” status by consistently updating its repository with accurate, human-verified data. The accolade was awarded based on key performance indicators, including a more than 100% increase in organic traffic and a noticeable expansion in referring domains over the observed period.
Casino Guru’s Head of Sustainable & Safer Gambling Šimon Vincze, had this to add: “Winning a major award for best casino affiliate is an excellent achievement for us because, as a private company, we do not disclose every commercial detail in the nomination. Instead, we focus on unique achievements and use publicly available information, which puts us at a disadvantage against publicly listed companies. Despite such strong competition, we still managed to convince the judges this year.”
Casino Guru has so far processed more than 6,930 casinos and it currently is the world’s largest gambling casino forum, proving an invaluable source of information for players of all backgrounds. The Casino Guru Forum now numbers 200,000 users and has generated 53,000 posts in the 12 months leading up to the company’s submission for SBC Awards 2024.
In the observed period, the brand has similarly handled 13,514 disputes, compared to 10,708 from the previous period and recovered $10,121,109 in player funds. Casino Guru established 310 new partnerships over the same period.
The accolade comes after Casino Guru added 1,201 new casino brands in the period leading up to the company’s submission alone, with 3,750 casinos reviewed over the extended period, the result of a dedicated joint effort by the company’s team of experts.
The company has used big data, consumer feedback, and a fastidious in-house team of analysts to ensure that it remains at the very forefront of the sector, winning it the important SBC Awards accolade in the “Casino Affiliate of the Year,” and further consolidate its status as an indispensable industry source for matching players with the best casino websites.
This is hardly the first distinction won by Casino Guru this year, or the first time Casino Guru’s efforts have been rewarded at an industry summit.
Casino Guru similarly secured the Vixio Global Regulatory Awards distinction in the “Outstanding Contribution to Safer Gambling” category, demonstrating that as an affiliate company, Casino Guru remains multi-faceted, and fully committed to bringing the safest and most reliable information to its players.
News
QMRA Online Certificates launched to boost transparency and trust in the iGaming Industry
Quality Mark Responsible Affiliates (QMRA), the certification initiative for iGaming affiliate websites, is proud to announce the launch of individualized online certificates for its members. This new initiative is set to enhance transparency and trust among consumers, operators, and regulatory authorities by providing dedicated landing pages that validate each affiliate’s commitment to responsible and compliant practices.
Previously, QMRA members linked to a general certificate page. Now, each affiliate has its own specific online certificate, featuring a detailed overview of its compliance with the QMRA Code. This includes adherence to strict standards in responsible advertising, channelling objectives, and the promotion of responsible gambling. This change not only benefits stakeholders by showcasing the integrity and reliability of each certified website but also offers SEO advantages, as the certificates are uniquely tailored to the affiliate’s site.
Quote by Steven Vrolijk, LL.M., QMRA Director: “Our goal is to create a safer and more transparent iGaming environment. These online certificates reflect our members’ dedication to responsible gambling and compliance. This initiative will help consumers make informed choices and enhance the credibility of our affiliates in the eyes of operators and regulators.”
From now on, all new QMRA members will receive a dedicated certificate page upon certification. Existing members have been notified to update their footer links to their new, personalized certificate pages, which are accessible via the QMRA member overview page.