Affiliate Announcements
LAC 2018 is back at the ExCeL and it’s gonna be BIG
This will be the second year that the igaming affiliate industry takes over ExCeL and we can’t wait. Check out the top five reasons why LAC 2018 at the ExCeL is gonna be bigger, better and more badass than ever before!
5 – IT CROSSES OVER WITH ICE
There’s no denying that ICE is the biggest gambling event on the calendar. With over 30,000 delegates we’re sure there are one or two that you would like to meet. To help you meet them, the first expo day of LAC on Thursday 8th February will coincide with the final day of ICE. This means that more ICE attendees will come and visit LAC than ever before.
That means there are even more chances for you to meet the right people during your trip to London this February.
4 – THE EXHIBITORS AND SPONSORS JUST KEEP COMING
We just can’t stop them – we have had more requests for stands at LAC 2018 than we ever have before. We would love to say that this is down to us but it’s not. These guys want to meet you. The delegates.
Every company who has enquired for a stand want to meet you. We hope that makes you feel good!
3 – THE BIGGEST AFFILIATE SHOW IN LONDON SHOULD BE AT THE BIGGEST EXPO CENTRE IN LONDON
ExCeL is scarily large and it was a scary move from Olympia to ExCeL last year. But damn did it pay off! The buzz around the show was electric – there is no igaming affiliate show that comes close.
The best thing, there is so much room to grow at the ExCeL. This year, there will be more of you guys than ever before – pretty exciting right!
2 – WE’VE BEEN WORKING WITH YOU TO PERFECT OUR CONFERENCE SCHEDULE
We like to be honest, we don’t know everything, and we love a little bit of help every now and then. That’s why we’ve always worked with you guys to help improve our shows.
For the LAC 2018 conference line up we have reached out to as many of you as possible to make sure that our content is as relevant as possible.
After all, we wouldn’t want to waste your time with rubbish content, would we?
1 – THE NETWORKING NEVER STOPS. NEVER.
Networking and the London Affiliate Conference go hand in hand.
Whether you’re attending one of our dedicated networking parties, are out on the expo floor or you’re having a final drink in the hotel bar you can always meet someone new.
“I personally think the industry should view this as a positive chance to work hand-in-hand with the NHS, charities and government as all stakeholders pull together to minimise gambling harm. Gambling is meant to be fun and entertaining and the industry must ensure that it is responsible, so that those in need can gain access to properly funded support as and when they need it.”
Affiliate Announcements
Raise your Game with BoostBox by MyAffiliates: a new AI-Driven must-have iGaming Affiliate ace, for instant wins and real results
Jackpots just got closer for iGaming affiliate marketers with the launch of BoostBox by MyAffiliates — a new AI-driven tool designed to unlock new levels of affiliate potential. With a simple touch of a button iGaming affiliate partners can now access:
- Instant Updates: up-to-date product and promotional information
- Increased Productivity: easy access to brand resources, whilst reducing support queries by up to 40%
- Streamlined Research: brand and product information in an instant
- Quality Content: resources to produce consistent, on-brand promotional content
Boostbox by MyAffiliates is not just a game-changing upgrade — it’s a leap forward in affiliate marketing, setting a new standard in the industry for speed, relevance, impact and results.
iGaming affiliate marketing has long faced recurring obstacles that impact performance potential – delays in accessing information, time-consuming research, content inconsistencies, and resource limitations. BoostBox by MyAffiliates is an innovative AI-driven solution to these challenges, enabling affiliates to stay competitive and focused, taking results to a new level.
Clemence Dujardin, Group CEO at MyAffiliates, “BoostBox is redefining iGaming affiliate support and is the ultimate affiliate marketing solution. By maximising the capabilities of AI to bring real-time information to affiliate partners, programmes and content are guaranteed to be as impactful and as engaging as possible. MyAffiliates is at the forefront of affiliate marketing, and using the latest technology to launch BoostBox today, our users can enjoy the very best available affiliate marketing experience and strengthen their potential overnight.”
Roo Wright, Founder of BoostBox added, “Having built a number of affiliate businesses over my 18 years in the industry, I know firsthand the challenges affiliates face. BoostBox was born from that experience, and our partnership with MyAffiliates will help take affiliate marketing to the next level.”
MyAffiliates has long been a powerhouse in affiliate marketing software, empowering iGaming operators to bring all their brands and products together under one seamless affiliate system. Since its launch in 2007, MyAffiliates has set the standard in the industry, becoming the go-to platform for iGaming operators. In fact, StatsDrone recognised MyAffiliates in April 2024 as the most-used affiliate marketing software in the gaming industry—solidifying its role as a trusted leader and innovator in the space.
Affiliate Announcements
Game Lounge Acquires Two Kings Consultants B.V., Owner of Leading Dutch iGaming Affiliate Meneer Casino
Game Lounge, a leading iGaming affiliate company, announced the acquisition of Two Kings Consultants B.V., the owner and operator of Meneer Casino, a prominent Dutch iGaming affiliate website.
This strategic acquisition expands Game Lounge’s presence in the rapidly growing Dutch iGaming market and strengthens its position as a leading player in the global affiliate landscape.
Meneer Casino has established itself as a trusted source of information for Dutch players seeking reputable and entertaining online casino experiences. The website provides honest and in-depth reviews, guides, and comparisons of licensed online casinos, ensuring players can make informed decisions in a safe and regulated environment.
“We are thrilled to welcome Martin and his team to Game Lounge,” said Richard Dennys, CEO of Game Lounge. “This acquisition aligns perfectly with our growth strategy and commitment to providing high-quality iGaming experiences to players worldwide. Meneer Casino’s strong reputation and deep understanding of the Dutch market make them an invaluable addition to our network.”
Martin van Geest, Founder and Chief Editor of Meneer Casino, expressed his enthusiasm for the partnership, stating, “Joining forces with Game Lounge marks an exciting new chapter for Meneer Casino. At Meneer Casino, our mission is to provide players with honest, reliable information so they can make better choices and play smarter. We’re confident that Game Lounge’s expertise and resources will help us reach an even wider audience of Dutch players.”
Ben Robinson, Managing Partner of Corfai Capital, who brokered the deal, commented, “This transaction brings together two highly complementary businesses with a shared vision for innovation and excellence in the iGaming affiliate sector. We believe this strategic partnership will create significant value for both companies and further solidify their positions as leaders in their respective markets.”
This acquisition reinforces Game Lounge’s commitment to its “Level Up Leap Forward” tagline, signifying the company’s dedication to continuous improvement and expansion in the iGaming industry.
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