Affiliate Success
THE INDUSTRY LANDSCAPE: AFFILIATES IN IGAMING
This year iGB Affiliate undertook a large-scale research project looking at the state-of-play for both operators and affiliates in the igaming industry.
The session is gonna taking place on Thursday 13th July at 10:30am will share the data and reveal key insights that the project uncovered and will be presented by Jake Pollard, Head of Content at iGaming Business, who conducted the project.
The survey assesses the state of play for both affiliates and operators in the igaming sector and looks at what the future might hold for executives working in the space.
What is clear is that confidence is high: 83% of respondents said they were ‘confident’ about the industry as a whole, while 71% were ‘confident’ about the affiliate side of things.
The session will delve into the verticals affiliates and operators are active in, key locations, average revenues generated by affiliates each month, commissions, what percentage of operator revenue is generated by affiliate marketing each month, communications between operators and affiliates and industry outlooks.
To give you an idea of the kind of data that will be analysed during this session, please see below some of the data that came out of the report:
Casino and sports betting are core verticals affiliates are operating within
Affiliates are signed up with an average of 37 operators
Affiliates are promoting 24 operators at any one time
Over one-third of affiliates would consider becoming a gaming operator, 12% are currently going through the process
Register for the Amsterdam Affiliate Conference, which is taking place on the 11th – 14th July 2017 at the RAI!
Affiliate Success
MyAffiliates is officially the most used affiliate marketing software by the iGaming industry.
MyAffiliates is officially the most used affiliate marketing software used in the gaming industry.
The exercise was conducted on a sample of 1,100 affiliate programs with data provided by Statsdrone revealing that MyAffiliates is used by almost 16% of gaming operators, followed by Affilka (11.8%), Income Access (10.5%) and NetRefer (7.8%).
The findings of the recent exercise, based on a sample of 1,100 affiliate programs, affirm MyAffiliates’ position as the preferred choice among gaming operators. With nearly 16% of operators utilizing our software, we are honoured to be entrusted with facilitating their affiliate marketing efforts.
While we celebrate this achievement, we also recognize the evolving landscape of the industry. The fact that 17% of gaming operators still rely on proprietary software presents significant opportunities for ready-built solutions like MyAffiliates to further expand our market share and empower more operators to optimize their affiliate marketing strategies.
Considering this significant milestone, we at MyAffiliates extend our heartfelt gratitude to our clients and partners for their unwavering trust and support. This achievement underscores not only the effectiveness of the MyAffiliates platform but also the dedication of our team to continually innovate and provide unparalleled service to our users.
John Wright, CEO of Statsdrone, expressed his insights regarding MyAffiliates’ dominance in the iGaming industry, stating, “We know that MyAffiliates has an advanced platform for operators and is one of the reasons we know that MyAffiliates has become the most popular affiliate platform in iGaming. We hear from affiliates it is one of their preferred platforms to work with so for us it isn’t much of a surprise to see why operators choose MyAffiliates. In the last 6 months, we’ve noticed more MyAffiliates brands being requested on our platform, and I can’t see why that trend won’t continue.”
Clemence Dujardin, MyAffiliates Group CEO added: “As the leading affiliate marketing software in the iGaming industry, MyAffiliates remains committed to delivering cutting-edge solutions that empower gaming operators to maximize their affiliate programs’ performance and ROI.”
Affiliate Success
ReferOn is shortlisted for two significant nominations in the AffPapa iGaming Awards 2024
ReferOn, a state-of-the-art affiliate program management system, recently celebrated one year of the project since its launch in February 2023 and has been shortlisted in 2 significant categories of the AffPapa iGaming Awards 2024.
The ReferOn team is confirmed as the leader in the Affiliate System of the Year and Rising Star Provider of the Year categories – mention in these categories simultaneously proves the rapid growth of the platform, including the achievement of outstanding affiliate performance thanks to its flexible, clear, and transparent functionality.
ReferOn has quickly taken the lead in the affiliate gaming industry by offering a full suite of tools and services designed to simplify and empower affiliate marketing. Among its features are transparent data reporting and a range of management and reporting functions.
David Harris, B2B Affiliate Team Manager of ReferOn, noted the importance of the platform being mentioned in the nominations, “ReferOn’s inclusion on the shortlist for the AffPapa awards proves the result of hard teamwork and a commitment to innovation. We are committed to delivering the services our partners demand, and these nominations confirm that we are on the right track.”
The AffPapa iGaming Awards 2024 is the authoritative event from the leading iGaming directory AffPapa and is attended by operators, affiliates, and b2b providers. This year’s event will take place in Malaga, Spain during iGaming Club’s flagship event.
Affiliate Success
Slotsjudge Awarded Best Affiliate in CEE at Prague Gaming & Tech Summit 2024
It has been announced that iGaming entertainment and comparison site Slotsjudge has been awarded Best Affiliate in Central and Eastern Europe (CEE) at the Prague Gaming & Tech Summit. This prestigious accolade marks a significant milestone in the Slotsjudge roadmap and is a recognition of the company’s services to the iGaming industry.
The Prague Gaming & Tech Summit brings together organisations and projects from a multitude of sectors including iGaming, eSports, Blockchain, AI, Fintech and VR. It is a highly regarded event that recognises and celebrates the works that make up and shape, the future of gaming and technology.
The Achievement and Its Significance
Winning the award for Best Affiliate in CEE is a huge achievement for Slotsjudge as it recognises the services and experiences created by the company within the iGaming industry. It is a reflection of the growth of the brand, innovation, relationships and adaptation in the wider market.
By winning the category for Best Affiliate in Central and Eastern Europe (CEE), Slotsjudge had to rise above some tough competition. The highly competitive shortlist featured big players in the industry, including AskGamblers, Casino Guru, and Gamblers Connect among others.
Slotsjudge is a project that stands out from others on the market due to its player-centric ethos, trustworthy guidance and unique, community-led SJ Shop. It is a specialist adviser and comparison guide in the region that aims to connect experts with operators and consumers in the industry.
Importance of the Award
The award for Best Affiliate is a testament to Slotsjudge excellence and credibility in the industry. It elevates their status and positions them as a leading player in Central and Eastern Europe and beyond.
The GamingTECH Awards is a remarkable celebration that honours industry excellence, embracing the latest advancements and trends. Not only do they recognise outstanding accomplishments in the CEE region, but also celebrate exceptional achievements across a wide range of sectors, showcasing the diverse talent and innovation within the industry.
Future Outlook
The award demonstrates Slotsjudge’s exceptional framework for performance and credibility to continue on its path to success, centred around core pillars, including gamification, community engagement and consumer personalisation. It holds immense significance as it not only boosts confidence but also opens doors for further future growth. As well as providing increased opportunities and industry-wide recognition within the iGaming affiliate market.
Editor in Chief of Slotsjudge and Product Owner of parent company SEOBROTHERS Aleksandra Andrishaka commented on the award:
“I am incredibly grateful to accept the award for Best Affiliate in CEE at the Prague Gaming & Tech Summit. It is a true honour and a validation of our hard work, dedication, and commitment to excellence in this competitive market. Thank you to everyone who voted for us, and thank you to our wonderful Slotsjudge team.”
-
News2 weeks ago
Catena Media appoints Michael Gerrow as Group CFO
-
Affiliate Program News2 weeks ago
Alpha Affiliates set to revolutionise gaming landscape with new innovative platform, Monixbet
-
News2 weeks ago
iGB Affiliate ranks in top 3% of international trade events – states research agency
-
Awards2 weeks ago
Casino Guru Shines in AffPapa Awards 2024 Nominations
-
Affiliate Announcements6 days ago
WA.Technology Launches WA.Affiliates
-
News6 days ago
Affiliate Roulette Introduces Affiliate Brain AI – A Comprehensive AI Tool Suite for Affiliate Marketers